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Russ Wilkin

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Russ Wilkin

SVP of Brand & Cafes | Saxbys

Philadelphia, Pennsylvania, United States

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Russ Wilkin

Summary

Russ Wilkin is an accomplished executive with extensive experience in brand management and marketing strategy, currently serving as the SVP of Brand & Cafes at Saxbys in Philadelphia. He has a proven track record of driving growth in competitive markets, notably leading initiatives that helped Prego surpass Ragu in sales. With a background that spans multiple industries, including food and beverage, and consulting, Russ has honed his skills in integrated marketing, data analysis, and project management. He has a strong commitment to sustainability, evident from his work with Saxbys, a Certified B Corp. Russ's leadership style focuses on empowering teams and fostering innovative thinking to achieve strategic objectives. He holds an MBA with a specialization in Marketing from the University of Maryland and a Bachelor's degree in Psychology from Towson University. Outside of work, he is passionate about mentoring emerging leaders in the marketing field.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Russ Wilkin

Work Experience

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SVP of Brand & Cafes at

Saxbys

June 2023 - Present

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VP of Marketing & Product at

Saxbys

June 2019 - June 2023

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Director of Marketing & Insights at

Saxbys

December 2018 - June 2019

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Marketing Manager - Prego at

Campbell's

August 2017 - December 2018

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Senior Associate Marketing Manager - V8 at

Campbell's

July 2015 - August 2017

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Associate Brand Manager – Innovation Commercialization at

Campbell's

August 2013 - July 2015

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Microfinance Fellow - Product Scaling at

Vittana

May 2013 - August 2013

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Project Consultant at

Tape à l'oeil

November 2012 - April 2013

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Associate Brand Management Intern - Innovation Start Up at

Campbell's

June 2012 - August 2012

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Marketing Communications Intern at

NPR

January 2012 - May 2012

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Product Configuration Manager at

Benelogic

January 2010 - August 2011

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Client Service Specialist at

Benelogic

May 2009 - January 2010

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Technical Recruiter at

Insight Global, Inc.

February 2008 - April 2009

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Russ Wilkin

Education

Towson University, Bachelor Of Science

January 2003 - January 2007

Frequently Asked Questions about Russ Wilkin

What is Russ Wilkin email address?

Russ Wilkin's primary email address is **********@saxbyscoffee.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Russ Wilkin work for?

Russ Wilkin is a SVP of Brand & Cafes at Saxbys, a company specializing in Traveler Accommodation.

Where Russ Wilkin graduated from?

Russ Wilkin holds a degree in Marketing from University of Maryland - Robert H. Smith School of Business.

How can I directly contact Russ Wilkin?

To contact Russ Wilkin directly, you can use the email address **********@saxbyscoffee.com. Complete contact information is available upon registration with Muraena.

Who is Russ Wilkin?

Russ Wilkin is an accomplished executive with extensive experience in brand management and marketing strategy, currently serving as the SVP of Brand & Cafes at Saxbys in Philadelphia. He has a proven track record of driving growth in competitive markets, notably leading initiatives that helped Prego surpass Ragu in sales. With a background that spans multiple industries, including food and beverage, and consulting, Russ has honed his skills in integrated marketing, data analysis, and project management. He has a strong commitment to sustainability, evident from his work with Saxbys, a Certified B Corp. Russ's leadership style focuses on empowering teams and fostering innovative thinking to achieve strategic objectives. He holds an MBA with a specialization in Marketing from the University of Maryland and a Bachelor's degree in Psychology from Towson University. Outside of work, he is passionate about mentoring emerging leaders in the marketing field.

Russ`s contact details

mail

**********@saxbyscoffee.com

Colleagues

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Faisal Baig

Student VP of Campus Marketing

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Richard Rollier

SVP of Strategy and Systems

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David Amos

Vice President, Coffee

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Kate Friedemann

Student VP of Campus Marketing

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Jeana Alesiani

Student Vice President of Campus Marketing

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