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Ruth Balbach

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Ruth Balbach

Executive Vice President, Global Brand Strategy and Creative | Universal Pictures

United States

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Ruth Balbach

Summary

Ruth Balbach is an accomplished executive with extensive experience in brand strategy and creative direction, currently serving as the EVP of Global Brand Strategy and Creative at Universal Destinations and Experiences. With a solid foundation in graphic design from Georgetown University and the Maryland Institute College of Art, Ruth has built a distinguished career in the entertainment and retail industries. Her expertise spans advertising, digital strategy, and integrated marketing, making her a versatile leader in brand management. Ruth's career highlights include key roles at Universal Pictures and Dreamworks Animation, where she has led creative teams to develop compelling franchise strategies. Her leadership style is characterized by a focus on innovation and collaboration, inspiring teams to reach their highest potential. Ruth's passion for the beauty and fashion industries also informs her creative output, ensuring her work resonates with diverse audiences. She has a proven track record of success in both corporate and creative environments, making her a valuable asset in any organization.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Ruth Balbach

Work Experience

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Executive Vice President, Global Brand Strategy and Creative at

Universal Destinations & Experiences

April 2023 - Present

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SVP Brand Creative Universal at

Universal Destinations & Experiences

January 2022 - Present

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SVP, Franchise Creative at

Universal Pictures

January 2019 - Present

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VP, Franchise Creative at

Universal Studios Hollywood

January 2017 - Present

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Sr Director, Creative and Brand at

Universal Studios Hollywood

September 2016 - Present

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Sr Director, Creative and Brand at

Dreamworks Animation L.L.C.

March 2015 - Present

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Sr Group Manager, Creative Director at

Target

January 2002 - February 2015

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Creative Director at

Target

October 2013 - February 2015

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Chief Creative Officer at

Hot Dish Advertising

October 1999 - October 2002

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Creative DIrector at

Flow Properties Inc

October 1995 - October 1999

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Ruth Balbach

Education

The Maryland Institute College of Art

January 1986 - January 1988

Georgetown University, Bachelor Of Arts (B.A.)

January 1986

Frequently Asked Questions about Ruth Balbach

What is Ruth Balbach email address?

Ruth Balbach's primary email address is ************@nbcuni.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Ruth Balbach work for?

Ruth Balbach is a Executive Vice President, Global Brand Strategy and Creative at Universal Pictures, a company specializing in Business services, nec.

Where Ruth Balbach graduated from?

Ruth Balbach holds a degree in Graphic Design from The Maryland Institute College of Art.

How can I directly contact Ruth Balbach?

To contact Ruth Balbach directly, you can use the email address ************@nbcuni.com. Complete contact information is available upon registration with Muraena.

Who is Ruth Balbach?

Ruth Balbach is an accomplished executive with extensive experience in brand strategy and creative direction, currently serving as the EVP of Global Brand Strategy and Creative at Universal Destinations and Experiences. With a solid foundation in graphic design from Georgetown University and the Maryland Institute College of Art, Ruth has built a distinguished career in the entertainment and retail industries. Her expertise spans advertising, digital strategy, and integrated marketing, making her a versatile leader in brand management. Ruth's career highlights include key roles at Universal Pictures and Dreamworks Animation, where she has led creative teams to develop compelling franchise strategies. Her leadership style is characterized by a focus on innovation and collaboration, inspiring teams to reach their highest potential. Ruth's passion for the beauty and fashion industries also informs her creative output, ensuring her work resonates with diverse audiences. She has a proven track record of success in both corporate and creative environments, making her a valuable asset in any organization.

Ruth`s contact details

mail

************@nbcuni.com

************@universalpictures.com

************@target.com

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Gregory Reed

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