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Samantha Payton

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Samantha Payton

Vice President, Brand & Marketing | G & J Pepsi-Cola Bottlers, Inc.

Dublin, Ohio, United States

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Samantha Payton

Summary

Samantha Payton is a seasoned marketing strategist with over 25 years of experience in brand management, marketing communications, and digital media. She currently serves as the Vice President of Brand, Marketing & Media at G & J Pepsi-Cola Bottlers, Inc., where she leads innovative campaigns that enhance brand awareness and drive customer engagement. Samantha has a proven track record of overseeing comprehensive marketing strategies across various platforms including TV, radio, and social media. Her expertise extends to analytics, competitive analysis, and customer acquisition, making her a versatile asset in the marketing landscape. She is passionate about staying ahead of emerging trends and technologies that can transform consumer interactions. Samantha's leadership experience is complemented by her commitment to fostering team development and strategic planning. Her diverse background includes roles in both corporate and non-profit sectors, showcasing her adaptability and breadth of knowledge in marketing.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Non-Profit Experience

Samantha Payton

Work Experience

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Vice President, Brand & Marketing at

G & J Pepsi-Cola Bottlers, Inc.

January 2024 - Present

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Sr Director, Brand Marketing & Media at

G & J Pepsi-Cola Bottlers, Inc.

January 2021 - January 2024

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Director, Media and Public Relations at

G & J Pepsi-Cola Bottlers, Inc.

October 2017 - January 2021

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Vice President, Board of Directors at

Central Ohio Pit Savers

August 2013 - January 2021

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Vice President of Marketing at

Joseph-Beth Booksellers of Ohio, Inc.

April 2016 - October 2017

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Consultant at

CONSULTANT MARKETING CO LTD

June 2014 - April 2016

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Senior Director, Digital/CRM Marketing at

Bob Evans Farms, Inc.

August 2012 - June 2014

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Asst. VP of Marketing at

Shoe Carnival, Inc.

August 2009 - August 2012

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Media/Marketing Director at

Shoe Carnival, Inc.

April 2005 - August 2009

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Marketing Print & Direct Mail Manager at

Value City Department Stores Inc

January 1997 - January 2005

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Print Media Coordinator at

Big Lots, Inc.

January 1994 - January 1997

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Samantha Payton

Education

Frequently Asked Questions about Samantha Payton

What is Samantha Payton email address?

Samantha Payton's primary email address is *******@scvl.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Samantha Payton work for?

Samantha Payton is a Vice President, Brand & Marketing at G & J Pepsi-Cola Bottlers, Inc., a company specializing in Other Miscellaneous Manufacturing.

Where Samantha Payton graduated from?

Samantha Payton holds a degree in from Franklin University.

How can I directly contact Samantha Payton?

To contact Samantha Payton directly, you can use the email address *******@scvl.com. Complete contact information is available upon registration with Muraena.

Who is Samantha Payton?

Samantha Payton is a seasoned marketing strategist with over 25 years of experience in brand management, marketing communications, and digital media. She currently serves as the Vice President of Brand, Marketing & Media at G & J Pepsi-Cola Bottlers, Inc., where she leads innovative campaigns that enhance brand awareness and drive customer engagement. Samantha has a proven track record of overseeing comprehensive marketing strategies across various platforms including TV, radio, and social media. Her expertise extends to analytics, competitive analysis, and customer acquisition, making her a versatile asset in the marketing landscape. She is passionate about staying ahead of emerging trends and technologies that can transform consumer interactions. Samantha's leadership experience is complemented by her commitment to fostering team development and strategic planning. Her diverse background includes roles in both corporate and non-profit sectors, showcasing her adaptability and breadth of knowledge in marketing.

Samantha`s contact details

mail

*******@scvl.com

***************@bobevans.com

*******@gjpepsi.com

Colleagues

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Bill Stemm

Vice President of Sales

Bill Stemm

Vice President On-Premise Sales

Brady Pendergast

Senior VP Sales & Marketing

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Ed Lilly

Sr. VP of Field Sales

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Tim Trant

Chief Executive Officer

Brian B

Executive VP, Digital Technology & Business Transformation

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Jeff Erwin

VP, Manufacturing & Quality

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