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Samantha Powers
Samantha Powers
VP, Research & Insights | TripleLift
United States
Samantha Powers
Summary
Samantha Powers is a seasoned executive with extensive experience in research and insights, currently serving as the VP of Research & Insights at TripleLift. With a background in management consulting and a focus on consumer products, she has developed a strong expertise in market research, strategic planning, and cross-functional team leadership. Samantha is passionate about leveraging data to drive business decisions and enhance customer insights, which is evident from her successful track record in various leadership roles. Her academic credentials include an MBA in Marketing from Loyola University Maryland and a Bachelor’s degree in Marketing and Spanish from Towson University. Samantha is also recognized for her commitment to diversity and inclusion in the workplace, actively promoting allyship and diverse recruitment strategies. Beyond her professional endeavors, she has contributed to industry knowledge through published articles, including a notable piece in AdAge regarding the implications of cookie deprecation on marketing strategies. Her ability to navigate complex market landscapes makes her a valuable asset in any organization.
Samantha Powers
Work Experience
VP, Research & Insights at
TripleLift
March 2024 - Present
Sr. Director, Research at
TripleLift
April 2022 - March 2024
Head Of Research at
TripleLift
January 2020 - April 2022
Research Manager at
TripleLift
October 2018 - January 2020
Sr. Manager, Strategy & Insights at
Time Inc.
June 2016 - September 2018
Research Solutions Manager at
Insights by Kantar
December 2015 - June 2016
Sr. Manager, Market Research at
Consumer Technology Association
December 2014 - October 2015
Sr. Product Manager at
Stanley Black & Decker, Inc.
April 2013 - November 2014
Sr. Marketing Research Analyst at
Stanley Black & Decker, Inc.
September 2010 - April 2013
Marketing Research Analyst at
Black & Decker
June 2008 - August 2010
Assistant Research Analyst (Internship) at
MKM Partners
June 2007 - August 2007
Samantha Powers
Education
Loyola University Maryland, Mba
January 2010 - January 2013
Towson University, B.S.
January 2004 - January 2008
Frequently Asked Questions about Samantha Powers
What is Samantha Powers email address?
Samantha Powers's primary email address is *******@triplelift.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Samantha Powers work for?
Samantha Powers is a VP, Research & Insights at TripleLift, a company specializing in Management, Scientific, & Technical Consulting Services.
Where Samantha Powers graduated from?
Samantha Powers holds a degree in Marketing from Loyola University Maryland.
How can I directly contact Samantha Powers?
To contact Samantha Powers directly, you can use the email address *******@triplelift.com. Complete contact information is available upon registration with Muraena.
Who is Samantha Powers?
Samantha Powers is a seasoned executive with extensive experience in research and insights, currently serving as the VP of Research & Insights at TripleLift. With a background in management consulting and a focus on consumer products, she has developed a strong expertise in market research, strategic planning, and cross-functional team leadership. Samantha is passionate about leveraging data to drive business decisions and enhance customer insights, which is evident from her successful track record in various leadership roles. Her academic credentials include an MBA in Marketing from Loyola University Maryland and a Bachelor’s degree in Marketing and Spanish from Towson University. Samantha is also recognized for her commitment to diversity and inclusion in the workplace, actively promoting allyship and diverse recruitment strategies. Beyond her professional endeavors, she has contributed to industry knowledge through published articles, including a notable piece in AdAge regarding the implications of cookie deprecation on marketing strategies. Her ability to navigate complex market landscapes makes her a valuable asset in any organization.
Samantha`s contact details
*******@triplelift.com
*******@netscape.net
***************@millwardbrowndigital.com
Colleagues
VP, Product Management
VP, Strategic Initiatives and Program Management
Member Board of Directors
General Manager, Connected Television (CTV)
Vice President Communications
VP of Engineering
SVP, Global Business Operations
VP, CTV Strategy & Marketplace Development
VP of Partnerships and Business Development
Chief Business Officer