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Serafima Iofina

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Serafima Iofina

Senior Vice President Strategy | Heartbeat

New York, New York, United States

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Serafima Iofina

Summary

Serafima Iofina is a seasoned strategic marketing leader with a unique blend of creativity and analytical prowess. Currently serving as the Senior Vice President of Strategy at Heartbeat, she has a proven track record in launching and scaling healthcare and consumer brands. With extensive experience in management consulting, she excels in cross-functional team leadership and process optimization. Serafima's passion for health and wellness drives her to help clients navigate complex strategic challenges. Outside of her professional life, she engages in filmmaking, showcasing her creative side. Her educational background includes an MBA from Columbia Business School, specializing in Media, and a Bachelor's degree in Management and Finance. She has worked with various organizations, from startups to established corporations, demonstrating adaptability and a commitment to innovation.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Startup Experience

Corporate Experience

Consulting Experience

Serafima Iofina

Work Experience

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Senior Vice President Strategy at

Heartbeat

July 2023 - Present

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Vice President Strategy at

Heartbeat

April 2021 - June 2023

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Director Strategy at

Heartbeat

January 2019 - April 2021

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Associate Director of Strategy / Freelance at

Heartbeat

December 2013 - January 2019

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Strategic Advisor at

PLVSH

April 2013 - August 2013

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Operations / Strategy at

Vente Privee With American Express

January 2011 - August 2012

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Associate Director, Strategy & Analytics at

Digitas Sofia

December 2009 - January 2011

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Associate at

PwC

September 2007 - December 2009

💼

Business Development Internship at

Hidden Treasures Productions

January 2006 - May 2006

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Manager at

Deloitte Consulting

July 2000 - July 2005

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Serafima Iofina

Education

Columbia Business School, Mba

January 2005 - January 2007

State Universtisy of New York at Binghamton, Bs

January 1996 - January 2000

Frequently Asked Questions about Serafima Iofina

What is Serafima Iofina email address?

Serafima Iofina's primary email address is ***************@weareheartbeat.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Serafima Iofina work for?

Serafima Iofina is a Senior Vice President Strategy at Heartbeat, a company specializing in Management consulting services.

Where Serafima Iofina graduated from?

Serafima Iofina holds a degree in Media from Columbia Business School.

How can I directly contact Serafima Iofina?

To contact Serafima Iofina directly, you can use the email address ***************@weareheartbeat.com. Complete contact information is available upon registration with Muraena.

Who is Serafima Iofina?

Serafima Iofina is a seasoned strategic marketing leader with a unique blend of creativity and analytical prowess. Currently serving as the Senior Vice President of Strategy at Heartbeat, she has a proven track record in launching and scaling healthcare and consumer brands. With extensive experience in management consulting, she excels in cross-functional team leadership and process optimization. Serafima's passion for health and wellness drives her to help clients navigate complex strategic challenges. Outside of her professional life, she engages in filmmaking, showcasing her creative side. Her educational background includes an MBA from Columbia Business School, specializing in Media, and a Bachelor's degree in Management and Finance. She has worked with various organizations, from startups to established corporations, demonstrating adaptability and a commitment to innovation.

Serafima`s contact details

mail

***************@weareheartbeat.com

*********@gsb.columbia.edu

***************@heartbeatideas.com

Colleagues

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Michelle Edwards

Senior Vice President, Talent

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Nancy Salerno

VP, Content Services

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Lisa Sicilia

VP Group Director Production

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Ashley Adams Olson

Vice President, Group Account Director

Bernadette Cosgrove

VP, Group Account Director

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Chris Cocking

Vice President, Solutions Architect

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Bill Drummy

Founder & Chairman

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Hudson Plumb

Healthcare Advisor

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Janelle Starr

Chief Client Officer

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Jillian Anderson

SVP Group Creative Director

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