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Sharon Debacco

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Sharon Debacco

VP Product Promotion & Communication | Ironwood Pharmaceuticals

Cambridge, Massachusetts, United States

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Sharon Debacco

Summary

Sharon Debacco is a seasoned Senior Marketing Executive with a rich background in the pharmaceutical industry, currently serving as VP of Product Promotion & Communication at Ironwood Pharmaceuticals. With over two decades of experience, she has a proven track record in building brand equity and enhancing customer engagement through innovative marketing strategies. Sharon is recognized for her collaborative leadership style, which fosters organizational change and optimizes marketing effectiveness across channels. She has successfully directed high-impact marketing launches and implemented digital strategies that align with evolving market dynamics. Her expertise spans multiple facets of marketing, including consumer advertising, digital strategy, and integrated marketing communications. Sharon's educational foundation in Advertising Art from Kutztown University complements her extensive professional journey, which includes significant roles at AstraZeneca and her own consultancy. Her passion for leveraging fresh marketing approaches keeps her at the forefront of the industry.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Sharon Debacco

Work Experience

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VP Product Promotion & Communication at

Ironwood Pharmaceuticals

August 2015 - Present

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Sr. Director Customer Communications at

Ironwood Pharmaceuticals

May 2012 - Present

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Healthcare Marketing Consultant at

Sdb Consulting

January 2012 - July 2012

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Sr. Director, Digital Marketing at

AstraZeneca

January 2010 - January 2012

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Senior Director, CDI Digital Channel Lead at

AstraZeneca

September 2008 - January 2010

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Senior Director, New Practices, Marketing Strategy at

AstraZeneca

November 2007 - September 2008

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Senior Director, Healthcare Innovation at

AstraZeneca

February 2006 - November 2007

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Consumer Brand Director, CRESTOR at

AstraZeneca

March 2003 - February 2006

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Consumer Brand Director, NEXIUM at

AstraZeneca

February 2000 - March 2003

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Sr. Consumer Promotions Leader, Consumer Brand Promotion Leader, PRILOSEC at

Astra-Merck

September 1996 - February 2000

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HCP Promotions Manager, GI & CV Brand Teams at

Astra-Merck

August 1992 - September 1996

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Sr. Art Director at

Other Related Experience

September 1982 - September 1992

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Sharon Debacco

Education

Kutztown University of Pennsylvania, Bfa

January 1973 - January 1977

Frequently Asked Questions about Sharon Debacco

What is Sharon Debacco email address?

Sharon Debacco's primary email address is ********@ironwoodpharma.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Sharon Debacco work for?

Sharon Debacco is a VP Product Promotion & Communication at Ironwood Pharmaceuticals, a company specializing in Commercial physical research.

Where Sharon Debacco graduated from?

Sharon Debacco holds a degree in Advertising Art from Kutztown University of Pennsylvania.

How can I directly contact Sharon Debacco?

To contact Sharon Debacco directly, you can use the email address ********@ironwoodpharma.com. Complete contact information is available upon registration with Muraena.

Who is Sharon Debacco?

Sharon Debacco is a seasoned Senior Marketing Executive with a rich background in the pharmaceutical industry, currently serving as VP of Product Promotion & Communication at Ironwood Pharmaceuticals. With over two decades of experience, she has a proven track record in building brand equity and enhancing customer engagement through innovative marketing strategies. Sharon is recognized for her collaborative leadership style, which fosters organizational change and optimizes marketing effectiveness across channels. She has successfully directed high-impact marketing launches and implemented digital strategies that align with evolving market dynamics. Her expertise spans multiple facets of marketing, including consumer advertising, digital strategy, and integrated marketing communications. Sharon's educational foundation in Advertising Art from Kutztown University complements her extensive professional journey, which includes significant roles at AstraZeneca and her own consultancy. Her passion for leveraging fresh marketing approaches keeps her at the forefront of the industry.

Sharon`s contact details

mail

********@ironwoodpharma.com

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Paul Talierco

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Thomas Wright

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Harriet Winter

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Tammi Gaskins

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Ron Silver

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Thomas Mccourt

Member Board of Directors

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Sravan Emany

Chief Financial Officer

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Mena Boules Md

Vice President Global Medical and Scientific Affairs

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