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Shawna Harris

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Shawna Harris

Vice President, Measurement Product | Verve

Austin, Texas, United States

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Shawna Harris

Summary

Shawna Harris is an accomplished Vice President specializing in product management, marketing analytics, and business intelligence. With extensive experience in data processing and preparation, she has a proven track record of delivering actionable insights that drive performance improvements. Shawna collaborates with executive teams to establish key performance indicators and develop effective data collection strategies. Her expertise in e-commerce technology and data science allows her to derive consumer insights that enhance marketing strategies. A certified Scrum Master, she excels in leading cross-functional teams to maximize customer value. Shawna's analytical mindset has led to significant revenue growth through innovative measurement and attribution methodologies. Her educational background in psychology and political science complements her analytical skills, providing a unique perspective on consumer behavior. Currently based in Austin, Texas, Shawna is passionate about leveraging data to inform strategic decisions and improve business outcomes.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Shawna Harris

Work Experience

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Vice President, Measurement Product at

JiWire

Present

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Product Agency & Brand at

Verve

June 2022 - Present

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Vice President, Measurement Product at

InMarket

September 2019 - June 2022

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Vice President, Head Of Measurement at

Watson Media And Weather An Ibm Business

August 2016 - September 2019

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Director, Marketing Analytics at

Ogilvy

January 2013 - January 2016

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Director Of Analytics at

NimbleCommerce

January 2012 - January 2013

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Director, Strategic Analytics at

Thrillist

January 2013 - January 2013

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Associate Director, Analytics at

MEDIAVEST (PTY) LTD

January 2012 - January 2012

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Director, Account Analytics at

Dotomi, a ValueClick Company

January 2010 - January 2012

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Analytics Director at

OMNICOM MEDIA VIET NAM JOINT STOCK COMPANY

June 2009 - March 2010

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Director Of Conversion And Analytics at

Appily, a part of EAB

January 2010 - January 2010

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Shawna Harris

Education

Kalamazoo College, Bachelor Of Arts

January 1996 - January 1999

Frequently Asked Questions about Shawna Harris

What is Shawna Harris email address?

Shawna Harris's primary email address is *************@verve.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Shawna Harris work for?

Shawna Harris is a Vice President, Measurement Product at Verve.

Where Shawna Harris graduated from?

Shawna Harris holds a degree in Psychology And Political Science from Kalamazoo College.

How can I directly contact Shawna Harris?

To contact Shawna Harris directly, you can use the email address *************@verve.com. Complete contact information is available upon registration with Muraena.

Who is Shawna Harris?

Shawna Harris is an accomplished Vice President specializing in product management, marketing analytics, and business intelligence. With extensive experience in data processing and preparation, she has a proven track record of delivering actionable insights that drive performance improvements. Shawna collaborates with executive teams to establish key performance indicators and develop effective data collection strategies. Her expertise in e-commerce technology and data science allows her to derive consumer insights that enhance marketing strategies. A certified Scrum Master, she excels in leading cross-functional teams to maximize customer value. Shawna's analytical mindset has led to significant revenue growth through innovative measurement and attribution methodologies. Her educational background in psychology and political science complements her analytical skills, providing a unique perspective on consumer behavior. Currently based in Austin, Texas, Shawna is passionate about leveraging data to inform strategic decisions and improve business outcomes.

Shawna`s contact details

mail

*************@verve.com

*******@ninthdecimal.com

Colleagues

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Ken Snider

Vice President Technology Operations

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Prasanna Prasad

Chief Technology Officer

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Arne Schipper

VP Data Intelligence Platforms

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Robb Sala

Vice President, Business Development

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Tatu Salminen

Chief Data Officer

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Sameer Sondhi

Chief Executive Officer - Ad Tech

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Carl Liverstam

Task Force: Post 3rd Party Cookies & Programmatic

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Aviran Edery

SVP & GM, Marketplace

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Juha Korhonen

CTO Audiences & Insights

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