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Sheryl Soo

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Sheryl Soo

SVP, New Products and Head of Strategy | Zapier

Vancouver, British Columbia, Canada

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Sheryl Soo

Summary

Sheryl Soo is an accomplished design leader based in Vancouver, British Columbia, currently serving as the SVP of New Products and Head of Strategy at Zapier. With a rich background that spans agency work, business consultancy, and client-side roles, she has collaborated with both high-growth startups and major international brands. Sheryl's expertise lies at the intersection of emerging technology and user experience design, where she passionately crafts customer-centered SaaS solutions. Throughout her career, she has focused on building world-class UX Design and Research teams, driving strategic initiatives that enhance customer experiences. A dedicated mentor, Sheryl takes pride in nurturing the next generation of design leaders. Her awards and recognition, including multiple scholarships and design prizes, underscore her commitment to excellence in her field. Sheryl's diverse experience across various industries, including her work with Google and Hootsuite, has equipped her with a unique perspective on design and strategy.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Immigrant

Professional interests

Leadership Development

Emerging Technologies

Innovation

Organisational experience

Startup Experience

Corporate Experience

Consulting Experience

Sheryl Soo

Work Experience

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SVP, New Products and Head of Strategy at

Zapier

January 2024 - Present

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Chief of Staff to CEO and VP, New Products at

Zapier

February 2023 - January 2024

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VP, Insights & Design at

Zapier

May 2021 - February 2023

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VP, Design at

Zapier

March 2021 - May 2021

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Senior Director, Product Design at

Hootsuite

October 2017 - March 2021

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Director, Product Design at

Hootsuite

December 2016 - October 2017

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Principal UX Designer at

Hootsuite

March 2016 - December 2016

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Senior UX Designer at

Hootsuite

August 2015 - March 2016

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Senior UX Designer at

Google

November 2014 - June 2015

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UX Designer III at

Google

October 2013 - November 2014

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Senior Interaction Designer at

frog

January 2013 - September 2013

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Senior Interaction Designer at

frog

April 2012 - October 2012

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Principal UX Architect at

Deltatre

July 2011 - February 2012

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Senior UX Architect at

Deltatre

July 2009 - July 2011

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Solution Designer at

Deltatre

August 2007 - July 2009

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Sheryl Soo

Education

The University of Sydney, Bachelor Of Design Computing

January 2005 - January 2007

The University of Sydney, Bachelor Of Design (Architecture)

January 2003 - January 2005

Fort Street High School, Higher School Certificate

January 1997 - January 2002

Frequently Asked Questions about Sheryl Soo

What is Sheryl Soo email address?

Sheryl Soo's primary email address is **********@zapier.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Sheryl Soo work for?

Sheryl Soo is a SVP, New Products and Head of Strategy at Zapier, a company specializing in Prepackaged software.

Where Sheryl Soo graduated from?

Sheryl Soo holds a degree in from The University of Sydney.

How can I directly contact Sheryl Soo?

To contact Sheryl Soo directly, you can use the email address **********@zapier.com. Complete contact information is available upon registration with Muraena.

Is Sheryl Soo an immigrant?

Yes, Sheryl Soo is an immigrant and currently based in Canada

Who is Sheryl Soo?

Sheryl Soo is an accomplished design leader based in Vancouver, British Columbia, currently serving as the SVP of New Products and Head of Strategy at Zapier. With a rich background that spans agency work, business consultancy, and client-side roles, she has collaborated with both high-growth startups and major international brands. Sheryl's expertise lies at the intersection of emerging technology and user experience design, where she passionately crafts customer-centered SaaS solutions. Throughout her career, she has focused on building world-class UX Design and Research teams, driving strategic initiatives that enhance customer experiences. A dedicated mentor, Sheryl takes pride in nurturing the next generation of design leaders. Her awards and recognition, including multiple scholarships and design prizes, underscore her commitment to excellence in her field. Sheryl's diverse experience across various industries, including her work with Google and Hootsuite, has equipped her with a unique perspective on design and strategy.

Sheryl`s contact details

mail

**********@zapier.com

**********@hootsuite.com

Colleagues

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Ryan Roccon Cma

Chief Financial Officer

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Mike Knoop

Co-Founder, Head of AI

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Mojtaba Hosseini

VP of Engineering

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Anita Chandrasekhar

Global Talent Strategy & Operations Manager and Chief of Staff to the Sr. Director of Global Talent

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Chris Geoghegan

VP, Product

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Cortney Hickey

Executive Business Partner to CEO

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Kelly Wong

Senior Manager, Engineering Operations, Chief of Staff to VP Engineering

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Bryan Helmig

Cto; Co-Founder

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Jessica Mcananey

Board Member

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