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Smita Allex

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Smita Allex

Senior Vice President, Media | Razorfish

United States

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Smita Allex

Summary

Smita Allex is an accomplished marketing and advertising leader with over 26 years of experience in the management consulting industry. She has a remarkable ability to connect strategy, media, creative, and analytics to drive significant business outcomes. Known for her problem-solving skills, Smita specializes in untangling complex marketing challenges across various sectors, including finance, retail, and technology. Her leadership style emphasizes collaboration and the development of cross-functional teams, enabling her to deliver on key performance indicators from brand awareness to lead generation. With a strong background in integrated marketing and media strategy, she has successfully secured over $40 million in revenue through innovative client partnerships. Smita holds a Bachelor of Science degree in Marketing from Berry College and is recognized for her deep expertise in both traditional and digital marketing channels. She is passionate about fostering diversity and inclusion within the marketing landscape.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Emerging Technologies

Innovation

Organisational experience

Corporate Experience

Consulting Experience

Smita Allex

Work Experience

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Senior Vice President, Media at

Razorfish

June 2017 - Present

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Senior Partner, Managing Director of Strategic Planning & Member of Global Digital Leadership Team at

Mindshare

January 2011 - June 2017

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Vice President, Director of Engagement at

WUNDERMAN THOMPSON NZ LIMITED

January 2005 - January 2011

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National Media Manager at

The Home Depot

March 2003 - December 2004

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Media Supervisor - Southeast Division at

The Home Depot

January 2002 - March 2003

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Media Supervisor at

Fitzco

June 2001 - December 2001

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Media Supervisor at

Dwp Bates Technology

May 2000 - June 2001

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Account Manager at

Initiative

April 1998 - May 2000

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Media Planner / Buyer at

Fahlgren

May 1997 - April 1998

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Media Planner at

Bozell

January 1996 - May 1997

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Smita Allex

Education

Berry College, Bachelor Of Science (B.S.)

January 1991 - January 1995

Frequently Asked Questions about Smita Allex

What is Smita Allex email address?

Smita Allex's primary email address is ***********@razorfish.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Smita Allex work for?

Smita Allex is a Senior Vice President, Media at Razorfish, a company specializing in Management consulting services.

Where Smita Allex graduated from?

Smita Allex holds a degree in Marketing from Berry College.

How can I directly contact Smita Allex?

To contact Smita Allex directly, you can use the email address ***********@razorfish.com. Complete contact information is available upon registration with Muraena.

Who is Smita Allex?

Smita Allex is an accomplished marketing and advertising leader with over 26 years of experience in the management consulting industry. She has a remarkable ability to connect strategy, media, creative, and analytics to drive significant business outcomes. Known for her problem-solving skills, Smita specializes in untangling complex marketing challenges across various sectors, including finance, retail, and technology. Her leadership style emphasizes collaboration and the development of cross-functional teams, enabling her to deliver on key performance indicators from brand awareness to lead generation. With a strong background in integrated marketing and media strategy, she has successfully secured over $40 million in revenue through innovative client partnerships. Smita holds a Bachelor of Science degree in Marketing from Berry College and is recognized for her deep expertise in both traditional and digital marketing channels. She is passionate about fostering diversity and inclusion within the marketing landscape.

Smita`s contact details

mail

***********@razorfish.com

***********@mindshareworld.com

Colleagues

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Nicolas Chidiac

Chief Strategy Officer

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Sara Kubica

Vice President, Client Partner

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Armando Ani

Vice President Group Creative Director

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Omar Fajardo

Vice President, Group Creative Director

Sheri Anacker

Group Vice President, Project Management

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Shari Johnson

Vice President, Social Content & Engagement Strategy

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Steve Long

VP, Data Instrumentation

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Tristan Espiritu

Vice President, Group Creative Director

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Ellen Dougherty Mbac

Vice President Program Management

Emily Cohen

Vice President CRM Strategy & Consulting

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