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Stephanie Mazzamaro

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Stephanie Mazzamaro

Head of Programmatic, Addressability & Ops | The Arena Group

United States

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Stephanie Mazzamaro

Summary

Stephanie Mazzamaro is an accomplished leader in programmatic advertising and data strategy, currently serving as the Head of Programmatic, Addressability & Ops at The Arena Group. With extensive experience in account management and digital marketing, she excels at bridging the gap between product development and sales teams. Her expertise encompasses 1P data development, cohort pricing, and data storytelling, making her a sought-after subject matter expert in the advertising industry. Stephanie has a proven track record of leading data product innovations and training internal teams to leverage data for strategic advantages. She has been recognized as a Top Woman in Media and has received multiple awards for her contributions to data and research. Her career spans several prestigious organizations, including Forbes and Trusted Media Brands, where she has consistently driven successful data-led initiatives. Stephanie's educational background in Business Marketing from James Madison University laid the foundation for her successful career in marketing and analytics.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Organisational experience

Corporate Experience

Stephanie Mazzamaro

Work Experience

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Head of Programmatic, Addressability & Ops at

The Arena Group

May 2024 - Present

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VP, Addressability & Premium Programmatic at

The Arena Group

January 2024 - Present

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VP, Data Strategy & Ops at

The Arena Group

October 2022 - Present

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VP, Data Product & Operations at

TMB (Trusted Media Brands)

March 2021 - October 2022

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Senior Director, Data Product & Operations at

TMB (Trusted Media Brands)

October 2018 - March 2021

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Senior Director, Data Solutions & Programmatic Revenue at

Univision

October 2016 - October 2018

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Director, Yield Strategy & Publisher Analytics at

Forbes

January 2015 - October 2016

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Data & Analytics Manager at

Forbes

January 2012 - January 2015

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Programmatic Analyst at

Forbes

September 2011 - January 2012

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Data & Analytics Associate at

Forbes

September 2010 - September 2011

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International Licensing Department Intern at

Kenneth Cole Productions

May 2009 - August 2009

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Intern at

Deloitte

March 2007 - March 2007

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Stephanie Mazzamaro

Education

James Madison University, Bachelor Of Science

January 2006 - January 2010

Frequently Asked Questions about Stephanie Mazzamaro

What is Stephanie Mazzamaro email address?

Stephanie Mazzamaro's primary email address is *********@thearenagroup.net. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Stephanie Mazzamaro work for?

Stephanie Mazzamaro is a Head of Programmatic, Addressability & Ops at The Arena Group.

Where Stephanie Mazzamaro graduated from?

Stephanie Mazzamaro holds a degree in Business Marketing from James Madison University.

How can I directly contact Stephanie Mazzamaro?

To contact Stephanie Mazzamaro directly, you can use the email address *********@thearenagroup.net. Complete contact information is available upon registration with Muraena.

Who is Stephanie Mazzamaro?

Stephanie Mazzamaro is an accomplished leader in programmatic advertising and data strategy, currently serving as the Head of Programmatic, Addressability & Ops at The Arena Group. With extensive experience in account management and digital marketing, she excels at bridging the gap between product development and sales teams. Her expertise encompasses 1P data development, cohort pricing, and data storytelling, making her a sought-after subject matter expert in the advertising industry. Stephanie has a proven track record of leading data product innovations and training internal teams to leverage data for strategic advantages. She has been recognized as a Top Woman in Media and has received multiple awards for her contributions to data and research. Her career spans several prestigious organizations, including Forbes and Trusted Media Brands, where she has consistently driven successful data-led initiatives. Stephanie's educational background in Business Marketing from James Madison University laid the foundation for her successful career in marketing and analytics.

Stephanie`s contact details

mail

*********@thearenagroup.net

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