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Wendy Yu
Wendy Yu
Chief Digital Officer | Cuyana
San Francisco, California, United States
Wendy Yu
Summary
Wendy Yu is a seasoned marketing executive specializing in digital and growth marketing within the e-commerce sector. With a robust background in the entertainment and retail industries, she has held key leadership positions at prominent companies such as Cuyana and Kabam. Wendy's expertise lies in customer loyalty, marketing strategy, and analytics, making her a pivotal figure in driving revenue growth and customer engagement. Her career is marked by a strong focus on integrating innovative marketing solutions and leading cross-functional teams to achieve ambitious business goals. Wendy holds an MBA from the University of Michigan and a Bachelor's Degree from MIT, showcasing her strong academic foundation. She is passionate about leveraging technology to enhance marketing effectiveness and improve customer experiences. Beyond her professional pursuits, she is interested in emerging technologies and sustainability within the marketing landscape.
Wendy Yu
Work Experience
Chief Digital Officer at
Cuyana
April 2018 - Present
Interim Head of Performance Marketing at
Cuyana
December 2022 - August 2023
Advisor at
Cuyana
October 2021 - December 2022
Vice President, Marketing at
Cuyana
August 2016 - March 2018
Vice President, Marketing at
Kabam
November 2014 - March 2016
Senior Director, Marketing at
Kabam
April 2011 - October 2014
Marketing Director at
Kabam
March 2010 - March 2011
Manager, Consulting & Strategic Services at
Rosetta
August 2007 - March 2010
Consumer & Market Knowledge Intern at
Procter & Gamble
May 2006 - August 2006
Senior Director, Advertising Operations at
Whenu Com
September 2004 - May 2005
Director, Advertising Operations at
Whenu Com
January 2002 - August 2004
Manager of Analytics at
Flooz Com
November 1999 - August 2001
Associate Planning Analyst at
Canon USA
July 1998 - November 1999
Wendy Yu
Education
Massachusetts Institute of Technology, Bachelor’s Degree
Frequently Asked Questions about Wendy Yu
What is Wendy Yu email address?
Wendy Yu's primary email address is *****@cuyana.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Wendy Yu work for?
Wendy Yu is a Chief Digital Officer at Cuyana, a company specializing in Men's & boy's clothing.
Where Wendy Yu graduated from?
Wendy Yu holds a degree in Marketing from Ross School of Business.
How can I directly contact Wendy Yu?
To contact Wendy Yu directly, you can use the email address *****@cuyana.com. Complete contact information is available upon registration with Muraena.
Who is Wendy Yu?
Wendy Yu is a seasoned marketing executive specializing in digital and growth marketing within the e-commerce sector. With a robust background in the entertainment and retail industries, she has held key leadership positions at prominent companies such as Cuyana and Kabam. Wendy's expertise lies in customer loyalty, marketing strategy, and analytics, making her a pivotal figure in driving revenue growth and customer engagement. Her career is marked by a strong focus on integrating innovative marketing solutions and leading cross-functional teams to achieve ambitious business goals. Wendy holds an MBA from the University of Michigan and a Bachelor's Degree from MIT, showcasing her strong academic foundation. She is passionate about leveraging technology to enhance marketing effectiveness and improve customer experiences. Beyond her professional pursuits, she is interested in emerging technologies and sustainability within the marketing landscape.
Wendy`s contact details
*****@cuyana.com
*******@umich.edu
***@sfchamber.com
Colleagues
Senior Vice President, Creative
Co-Founder
Co-Founder and CEO
VP of Product
Chief Marketing Officer