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Artie Scheff

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Artie Scheff

Senior Vice President of Marketing | REELZ

Albuquerque, New Mexico, United States

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Artie Scheff

Summary

Artie Scheff is an accomplished Senior Vice President of Marketing at ReelzChannel, where he has played a pivotal role in transforming the network from a relatively unknown entity to a top 20 national cable network. With over 25 years of experience in the television and entertainment industries, Artie has a rich background in advertising, brand development, and integrated marketing strategies. He has received more than 100 national and international awards for his innovative marketing campaigns, including notable recognition from Promo Magazine as the 'Guerrilla Marketer of the Year.' Artie has a strong passion for mentoring emerging talent in television marketing, reflecting his commitment to the industry's future. His previous roles include leadership positions at A&E Network and The History Channel, where he was instrumental in branding and promotional strategies. Artie's expertise spans various aspects of media, including digital strategy and creative direction, making him a versatile leader in the marketing domain.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Organisational experience

Corporate Experience

Startup Experience

Artie Scheff

Work Experience

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Senior Vice President of Marketing at

REELZ

November 2012 - Present

💼

Owner at

Scheff Special

February 2006 - November 2012

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SVP Marketing/A&E Network at

A+E Networks

October 2002 - February 2006

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SVP Marketing/ The History Channel at

A & E Television Network

July 1999 - October 2002

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VP Marketing & On-Air Promotion at

The History Channel

July 1997 - July 1999

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VP On-Air Promotion at

A+E Networks

March 1993 - July 1997

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Director of Creative Services at

Wtvt

January 1985 - January 1993

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Artie Scheff

Education

American University, Ba

January 1976 - January 1980

Williamsville South High School

January 1973 - January 1976

Frequently Asked Questions about Artie Scheff

What is Artie Scheff email address?

Artie Scheff's primary email address is *****@scheffspecial.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Artie Scheff work for?

Artie Scheff is a Senior Vice President of Marketing at REELZ, a company specializing in Performing Arts Companies.

Where Artie Scheff graduated from?

Artie Scheff holds a degree in Visual Media/Communications/Theatre from American University.

How can I directly contact Artie Scheff?

To contact Artie Scheff directly, you can use the email address *****@scheffspecial.com. Complete contact information is available upon registration with Muraena.

Who is Artie Scheff?

Artie Scheff is an accomplished Senior Vice President of Marketing at ReelzChannel, where he has played a pivotal role in transforming the network from a relatively unknown entity to a top 20 national cable network. With over 25 years of experience in the television and entertainment industries, Artie has a rich background in advertising, brand development, and integrated marketing strategies. He has received more than 100 national and international awards for his innovative marketing campaigns, including notable recognition from Promo Magazine as the 'Guerrilla Marketer of the Year.' Artie has a strong passion for mentoring emerging talent in television marketing, reflecting his commitment to the industry's future. His previous roles include leadership positions at A&E Network and The History Channel, where he was instrumental in branding and promotional strategies. Artie's expertise spans various aspects of media, including digital strategy and creative direction, making him a versatile leader in the marketing domain.

Artie`s contact details

mail

*****@scheffspecial.com

*******@reelz.com

Colleagues

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Gary Thorne

Board Member

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Steve Mcgowan

Sr. Vice President, Research

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Rob Swartz

Co-Founder and Board Member

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Michele Van Nostrand

SVP, Pricing & Inventory, Research & Marketing

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Andy Morris

Vice President Research

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Debbie Norman

Vice President

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Tim Shaw

Vice President, National Sales Manager

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Caitlin Burke

VP, Performance Advertising and Marketing

Keith Till

VP of DR & Paid Programming

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