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Blanca De La Infiesta
Blanca De La Infiesta
Global CMO, Spirits | Zamora Company
Madrid, Community of Madrid, Spain
Blanca De La Infiesta
Summary
Blanca De La Infiesta is a seasoned marketing professional currently serving as the Global CMO for Spirits at Zamora Company in Madrid, Spain. With a robust background in brand management and digital transformation, she has a proven track record of delivering successful marketing strategies for some of the world's leading consumer goods companies. Her multicultural background and trilingual proficiency in Spanish, English, and German enable her to navigate diverse markets effectively. Blanca's career spans various leadership roles in renowned organizations such as Bacardi and Pernod Ricard, where she has led teams to achieve significant business results. Her expertise encompasses brand architecture, product innovation, and international marketing, making her a valuable asset in the fast-paced FMCG sector. Outside of her professional endeavors, she is known for her resilience and pragmatic approach to challenges, fostering a positive team environment.
Blanca De La Infiesta
Work Experience
Global CMO, Spirits at
Zamora Company
November 2023 - Present
Global Programme Director, Digital Transformation at
Bacardi
September 2020 - October 2023
Brand Director Bombay Sapphire, Iberia at
Bacardi
October 2017 - September 2020
Category Director, Gin & Vodka, Southern Europe at
Bacardi
April 2016 - October 2017
Global Senior Marketing Manager, Ballantine's at
Chivas Brothers
October 2013 - March 2016
Global Marketing Manager Ballantine's, Innovation and Travel Retail at
Chivas Brothers
January 2012 - September 2013
Global Marketing Manager, Ballantine's 12 Year Old at
Chivas Brothers
September 2008 - December 2011
Marketing Manager, Malibu Rum at
Pernod Ricard Chile S.A.
January 2007 - August 2008
Senior Brand Manager Wines at
Pernod Ricard Chile S.A.
April 2005 - December 2006
Senior Brand Manager Innovation at
GSK
January 2003 - April 2005
Assistant Brand Manager / Brand Manager positions at
GSK
October 1999 - December 2002
Blanca De La Infiesta
Education
ESB Business School, Reutlingen University
January 1997 - January 1999
Comillas Pontifical University, Icade, E4
January 1995 - January 1997
Deutsche Schule Madrid, Spain, Abitur & Selectividad
January 1990 - January 1995
German International School New York
January 1986 - January 1990
Deutsche Schule Madrid, Spain
January 1982 - January 1986
Frequently Asked Questions about Blanca De La Infiesta
What is Blanca De La Infiesta email address?
Blanca De La Infiesta's primary email address is *******************@zamoracompany.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Blanca De La Infiesta work for?
Blanca De La Infiesta is a Global CMO, Spirits at Zamora Company, a company specializing in Special Food Services.
Where Blanca De La Infiesta graduated from?
Blanca De La Infiesta holds a degree in Esb, International Business Studies from ESB Business School, Reutlingen University .
How can I directly contact Blanca De La Infiesta?
To contact Blanca De La Infiesta directly, you can use the email address *******************@zamoracompany.com. Complete contact information is available upon registration with Muraena.
Who is Blanca De La Infiesta?
Blanca De La Infiesta is a seasoned marketing professional currently serving as the Global CMO for Spirits at Zamora Company in Madrid, Spain. With a robust background in brand management and digital transformation, she has a proven track record of delivering successful marketing strategies for some of the world's leading consumer goods companies. Her multicultural background and trilingual proficiency in Spanish, English, and German enable her to navigate diverse markets effectively. Blanca's career spans various leadership roles in renowned organizations such as Bacardi and Pernod Ricard, where she has led teams to achieve significant business results. Her expertise encompasses brand architecture, product innovation, and international marketing, making her a valuable asset in the fast-paced FMCG sector. Outside of her professional endeavors, she is known for her resilience and pragmatic approach to challenges, fostering a positive team environment.
Blanca`s contact details
*******************@zamoracompany.com
Colleagues
Finance Director | Chief Financial Officer | Usa
CEO the Food Tech Lab