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Brian Madden

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Brian Madden

Senior Vice President & General Manager, Enthusiast and Wellness Group | Hearst Magazines

New York, New York, United States

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Brian Madden

Summary

Brian Madden is a seasoned executive with extensive experience in digital marketing and media management, currently serving as the Senior Vice President and General Manager of the Hearst Enthusiast and Wellness Group. He has a proven track record of driving profitability and growth across multiple well-known brands, including Popular Mechanics and Men's Health. Brian is passionate about launching new businesses and spearheading innovative initiatives that engage audiences in fresh ways. His leadership has transformed consumer revenue streams and digital strategies, making him a pivotal figure in the evolution of media consumption in the digital age. With a strong foundation in analytics and e-commerce, he continuously seeks to leverage emerging technologies to enhance consumer experiences. Brian's educational background in Marketing and English from William & Mary complements his professional journey, equipping him with a unique perspective on audience engagement and brand storytelling.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Innovation

Organisational experience

Corporate Experience

Brian Madden

Work Experience

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Senior Vice President & General Manager, Enthusiast and Wellness Group at

Hearst Magazines

January 2024 - Present

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SVP Consumer Revenue and Development at

Hearst Magazines

September 2018 - October 2023

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SVP Development at

Hearst Digital Media

December 2017 - September 2018

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Vice President, Audience at

Hearst Digital Media

August 2014 - December 2017

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Executive Director of Audience and Partnerships at

Hearst Digital Media

September 2013 - August 2014

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Executive Director of Social Media at

Hearst Digital Media

April 2012 - September 2013

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Director of Audience Development and Social Media at

Hearst Digital Media

July 2011 - March 2012

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Audience Development Planning Director at

Hearst Digital Media

May 2010 - July 2011

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Associate Consumer Marketing Director - Strategic Planning at

Condé Nast

January 2008 - May 2010

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Associate Director – Retail Business Development and Analysis at

Condé Nast

January 2004 - January 2008

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Senior Manager of Circulation Analysis at

Condé Nast

January 2002 - January 2004

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Retail Business Manager at

Condé Nast

January 2001 - January 2002

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Retail Sales Manager at

Vibespin Ventures

January 2000 - January 2001

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Associate Retail Sales Manager at

U.S. News & World Report

January 1998 - January 2000

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Brian Madden

Education

William and Mary, Bba

January 1994 - January 1998

Frequently Asked Questions about Brian Madden

What is Brian Madden email address?

Brian Madden's primary email address is *******@hearst.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Brian Madden work for?

Brian Madden is a Senior Vice President & General Manager, Enthusiast and Wellness Group at Hearst Magazines, a company specializing in Motion picture & video production.

Where Brian Madden graduated from?

Brian Madden holds a degree in Marketing, English from William and Mary.

How can I directly contact Brian Madden?

To contact Brian Madden directly, you can use the email address *******@hearst.com. Complete contact information is available upon registration with Muraena.

Who is Brian Madden?

Brian Madden is a seasoned executive with extensive experience in digital marketing and media management, currently serving as the Senior Vice President and General Manager of the Hearst Enthusiast and Wellness Group. He has a proven track record of driving profitability and growth across multiple well-known brands, including Popular Mechanics and Men's Health. Brian is passionate about launching new businesses and spearheading innovative initiatives that engage audiences in fresh ways. His leadership has transformed consumer revenue streams and digital strategies, making him a pivotal figure in the evolution of media consumption in the digital age. With a strong foundation in analytics and e-commerce, he continuously seeks to leverage emerging technologies to enhance consumer experiences. Brian's educational background in Marketing and English from William & Mary complements his professional journey, equipping him with a unique perspective on audience engagement and brand storytelling.

Brian`s contact details

mail

*******@hearst.com

Colleagues

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Allison Keane

Vice President Communications

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Andrew Dixon

Editor-in-chief

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Sheel Shah

SVP, Growth and Consumer Experience

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Erin Henry

Executive Director, Content Strategy and Growth

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Asad Syrkett

Editor-in-Chief, ELLE Decor

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David Hamilton

VP, Category Lead, Home & Design

Elizabeth Cake

Deputy Chief Sub Editor

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Lisa Howard

Executive Vice President, Global Chief Revenue Officer

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