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Dana Sobotka

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Dana Sobotka

Vice President of Digital Marketing | Pens.com

San Diego, California, United States

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Dana Sobotka

Summary

Dana Sobotka is a seasoned digital marketing executive with over 15 years of experience in driving online customer acquisition and maximizing profitability. Currently serving as the Vice President of Digital Marketing at National Pen, Dana has a proven track record in leveraging various digital channels, including paid search, affiliate marketing, and e-commerce strategies. Her academic background includes a Master of Science in Sports Management and a Bachelor of Science in Marketing from Northern Illinois University. Dana has held multiple leadership roles in marketing, showcasing her ability to adapt and thrive in dynamic environments. She is passionate about utilizing data-driven insights to enhance user experiences and optimize marketing campaigns. Dana's diverse experience spans both corporate and retail sectors, where she has consistently delivered results. Outside of work, she is known for her innovative approach to problem-solving and her commitment to professional development.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Startup Experience

Dana Sobotka

Work Experience

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Vice President of Digital Marketing at

Pens.com

January 2020 - Present

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Global Director, Paid Media Marketing at

Pens.com

June 2018 - January 2020

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Director of Paid Media Marketing at

Pens.com

November 2016 - June 2018

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Online Marketing Manager at

Pens.com

January 2011 - November 2016

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Online Marketing Manager at

Road Runner Sports

July 2007 - December 2010

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E-Commerce Marketing Specialist at

Road Runner Sports

March 2005 - June 2007

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Internet Content Manager at

Road Runner Sports

September 2003 - February 2005

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Internet Marketing Assistant at

Road Runner Sports

January 2003 - August 2003

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Sales at

Road Runner Sports

July 2002 - December 2002

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Personal Trainer at

Life Time Inc.

January 2001 - April 2001

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Dana Sobotka

Education

Northern Illinois University, Master Of Science

January 1998 - January 2000

Northern Illinois University, Bachelor Of Science

January 1994 - January 1998

Frequently Asked Questions about Dana Sobotka

What is Dana Sobotka email address?

Dana Sobotka's primary email address is ***************@pens.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Dana Sobotka work for?

Dana Sobotka is a Vice President of Digital Marketing at Pens.com, a company specializing in Tobacco Manufacturing.

Where Dana Sobotka graduated from?

Dana Sobotka holds a degree in Sports Management from Northern Illinois University.

How can I directly contact Dana Sobotka?

To contact Dana Sobotka directly, you can use the email address ***************@pens.com. Complete contact information is available upon registration with Muraena.

Who is Dana Sobotka?

Dana Sobotka is a seasoned digital marketing executive with over 15 years of experience in driving online customer acquisition and maximizing profitability. Currently serving as the Vice President of Digital Marketing at National Pen, Dana has a proven track record in leveraging various digital channels, including paid search, affiliate marketing, and e-commerce strategies. Her academic background includes a Master of Science in Sports Management and a Bachelor of Science in Marketing from Northern Illinois University. Dana has held multiple leadership roles in marketing, showcasing her ability to adapt and thrive in dynamic environments. She is passionate about utilizing data-driven insights to enhance user experiences and optimize marketing campaigns. Dana's diverse experience spans both corporate and retail sectors, where she has consistently delivered results. Outside of work, she is known for her innovative approach to problem-solving and her commitment to professional development.

Dana`s contact details

mail

***************@pens.com

********@roadrunnersports.com

Colleagues

Paige Erceg

Vice President Global Creative & Brand

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Peter Kelly

President & CEO of National Pen at Pens.com, a Cimpress Company

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Ethan Sterling

Chief Financial Officer

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Barbara Wagner

Senior Vice President Global Contact Centers

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Ranee Ann Fisher

Vice President, Global Merchandising

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Rene Crins

Sr. Vice President Global Business Ops. / S&OP / Logistics / Procurement / Sourcing / Offshore

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Melissa Naraval

Chief Marketing Officer/SVP, Global Marketing

Bill Owen

VP Manufacturing

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David Dedden

Vice President of Product Management

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