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Federico Estrada
Federico Estrada
Vice President of Ecommerce | Balfour & Co
Miami, Florida, United States
Federico Estrada
Summary
Federico Estrada is a seasoned Vice President of eCommerce with over 18 years of experience in digital marketing and e-commerce, particularly within the national security and international affairs sector. He has a proven track record of driving significant revenue growth through innovative digital strategies and cross-functional leadership. At Balfour, he leads a team that has successfully enhanced website functionality and user experience while ensuring cybersecurity measures are in place. Federico's analytical mindset, supported by an MBA and various Google certifications, allows him to transform complex data into actionable insights that align with business objectives. His multilingual abilities and international market knowledge further enhance his effectiveness in leading diverse teams. Federico is passionate about tackling new challenges and is committed to delivering exceptional value through e-commerce solutions. His extensive background in CRM and relationship marketing positions him as a key player in enhancing customer loyalty and retention.
Federico Estrada
Work Experience
Vice President of Ecommerce at
Balfour & Co
September 2023 - Present
Founder at
Analytics Consulting Services LLC
July 2020 - Present
Senior Director of Digital Commerce at
Namasté Laboratories
June 2021 - October 2023
Director of Digital ( CRM, eCommerce & Marketing) at
Karisma Resorts de Mexico, S.A. de C.V.
May 2020 - June 2021
Director of eCommerce at
Karisma Resorts de Mexico, S.A. de C.V.
March 2018 - May 2020
Ecommerce Manager at
Swatch
October 2015 - March 2018
Senior Digital Analyst at
Zubi
March 2015 - October 2015
Director of Digital Strategy at
Global Education Group Colombia S.A.
May 2013 - May 2014
Ecommerce Manager at
CARREFOUR IMPORT
October 2010 - April 2013
eCommerce Manager at
Mario Hernández
November 2008 - October 2010
eCommerce Specialist at
Tapco International
January 2005 - November 2008
Digital Analyst at
Mindshare
June 2002 - December 2002
Private First Class at
Ejército Nacional de Colombia
July 1996 - August 1997
Force Police (FMPU) at
MFO - Multinational Force & Observers
January 1997 - August 1997
Federico Estrada
Education
University of the Andes (Colombia), Mba
January 2010 - January 2013
University of the Andes (Colombia), Ecommerce
January 2009 - January 2010
University of Cambridge, Level 3 Esol
January 2003 - January 2004
Politécnico Grancolombiano, Marketing And Advertising
January 1998 - January 2003
Colegio Karl C. Parrish, High School Diploma
January 1981 - January 1996
Frequently Asked Questions about Federico Estrada
What is Federico Estrada email address?
Federico Estrada's primary email address is ***@federicoestrada.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Federico Estrada work for?
Federico Estrada is a Vice President of Ecommerce at Balfour & Co, a company specializing in Office Supplies, Stationery, & Gift Stores.
Where Federico Estrada graduated from?
Federico Estrada holds a degree in Business Management, Finance from University of the Andes (Colombia).
How can I directly contact Federico Estrada?
To contact Federico Estrada directly, you can use the email address ***@federicoestrada.com. Complete contact information is available upon registration with Muraena.
Is Federico Estrada an immigrant?
Yes, Federico Estrada is an immigrant and currently based in United States
Who is Federico Estrada?
Federico Estrada is a seasoned Vice President of eCommerce with over 18 years of experience in digital marketing and e-commerce, particularly within the national security and international affairs sector. He has a proven track record of driving significant revenue growth through innovative digital strategies and cross-functional leadership. At Balfour, he leads a team that has successfully enhanced website functionality and user experience while ensuring cybersecurity measures are in place. Federico's analytical mindset, supported by an MBA and various Google certifications, allows him to transform complex data into actionable insights that align with business objectives. His multilingual abilities and international market knowledge further enhance his effectiveness in leading diverse teams. Federico is passionate about tackling new challenges and is committed to delivering exceptional value through e-commerce solutions. His extensive background in CRM and relationship marketing positions him as a key player in enhancing customer loyalty and retention.
Federico`s contact details
***@federicoestrada.com
****@tapcointernational.com
********@estrada.me.uk
********@balfour.com
********@acs.io
********@pwmktg.com
********@orshaircare.com
****************@swatchgroup.com
Colleagues
Regional Vice President, Account & Event Management- Balfour & Co
Executive Vice President
CHRO/SVP Human Resources
Sales VP
Chief Executive Officer
Regional Vice President
Regional Vice President - Midwest
Chief Sales Officer (CSO)
Vice President of Ecommerce and Product
Vice President, Sales, Sales Support, & Training