Directory

>

Federico Estrada

avatar

Federico Estrada

Vice President of Ecommerce | Balfour & Co

Miami, Florida, United States

View contact details (it's free)

Federico Estrada

Summary

Federico Estrada is a seasoned Vice President of eCommerce with over 18 years of experience in digital marketing and e-commerce, particularly within the national security and international affairs sector. He has a proven track record of driving significant revenue growth through innovative digital strategies and cross-functional leadership. At Balfour, he leads a team that has successfully enhanced website functionality and user experience while ensuring cybersecurity measures are in place. Federico's analytical mindset, supported by an MBA and various Google certifications, allows him to transform complex data into actionable insights that align with business objectives. His multilingual abilities and international market knowledge further enhance his effectiveness in leading diverse teams. Federico is passionate about tackling new challenges and is committed to delivering exceptional value through e-commerce solutions. His extensive background in CRM and relationship marketing positions him as a key player in enhancing customer loyalty and retention.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Immigrant

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Startup Experience

Federico Estrada

Work Experience

company logo

Vice President of Ecommerce at

Balfour & Co

September 2023 - Present

💼

Founder at

Analytics Consulting Services LLC

July 2020 - Present

company logo

Senior Director of Digital Commerce at

Namasté Laboratories

June 2021 - October 2023

company logo

Director of Digital ( CRM, eCommerce & Marketing) at

Karisma Resorts de Mexico, S.A. de C.V.

May 2020 - June 2021

company logo

Director of eCommerce at

Karisma Resorts de Mexico, S.A. de C.V.

March 2018 - May 2020

company logo

Ecommerce Manager at

Swatch

October 2015 - March 2018

company logo

Senior Digital Analyst at

Zubi

March 2015 - October 2015

company logo

Director of Digital Strategy at

Global Education Group Colombia S.A.

May 2013 - May 2014

company logo

Ecommerce Manager at

CARREFOUR IMPORT

October 2010 - April 2013

company logo

eCommerce Manager at

Mario Hernández

November 2008 - October 2010

company logo

eCommerce Specialist at

Tapco International

January 2005 - November 2008

company logo

Digital Analyst at

Mindshare

June 2002 - December 2002

company logo

Private First Class at

Ejército Nacional de Colombia

July 1996 - August 1997

company logo

Force Police (FMPU) at

MFO - Multinational Force & Observers

January 1997 - August 1997

Logos provided by Logo.dev

Federico Estrada

Education

University of the Andes (Colombia), Mba

January 2010 - January 2013

University of the Andes (Colombia), Ecommerce

January 2009 - January 2010

University of Cambridge, Level 3 Esol

January 2003 - January 2004

Politécnico Grancolombiano, Marketing And Advertising

January 1998 - January 2003

Colegio Karl C. Parrish, High School Diploma

January 1981 - January 1996

Frequently Asked Questions about Federico Estrada

What is Federico Estrada email address?

Federico Estrada's primary email address is ***@federicoestrada.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Federico Estrada work for?

Federico Estrada is a Vice President of Ecommerce at Balfour & Co, a company specializing in Office Supplies, Stationery, & Gift Stores.

Where Federico Estrada graduated from?

Federico Estrada holds a degree in Business Management, Finance from University of the Andes (Colombia).

How can I directly contact Federico Estrada?

To contact Federico Estrada directly, you can use the email address ***@federicoestrada.com. Complete contact information is available upon registration with Muraena.

Is Federico Estrada an immigrant?

Yes, Federico Estrada is an immigrant and currently based in United States

Who is Federico Estrada?

Federico Estrada is a seasoned Vice President of eCommerce with over 18 years of experience in digital marketing and e-commerce, particularly within the national security and international affairs sector. He has a proven track record of driving significant revenue growth through innovative digital strategies and cross-functional leadership. At Balfour, he leads a team that has successfully enhanced website functionality and user experience while ensuring cybersecurity measures are in place. Federico's analytical mindset, supported by an MBA and various Google certifications, allows him to transform complex data into actionable insights that align with business objectives. His multilingual abilities and international market knowledge further enhance his effectiveness in leading diverse teams. Federico is passionate about tackling new challenges and is committed to delivering exceptional value through e-commerce solutions. His extensive background in CRM and relationship marketing positions him as a key player in enhancing customer loyalty and retention.

Federico`s contact details

mail

***@federicoestrada.com

****@tapcointernational.com

********@estrada.me.uk

********@balfour.com

********@acs.io

********@pwmktg.com

********@orshaircare.com

****************@swatchgroup.com

Colleagues

Nikki Washburn

Regional Vice President, Account & Event Management- Balfour & Co

Sherice Bench

Executive Vice President

avatar
Anita Rader Sphr Shrm-Scp

CHRO/SVP Human Resources

avatar
Ryan Esko

Chief Executive Officer

avatar
Ron Rekart

Regional Vice President

avatar
Michael Flanigan

Regional Vice President - Midwest

avatar
Lisa Mailhot

Chief Sales Officer (CSO)

avatar
Natasha Bacon

Vice President of Ecommerce and Product

avatar
Rachelle Aikens

Vice President, Sales, Sales Support, & Training

View Contact details (it's free)
Request Profile Removal