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Francoise Fassin
Francoise Fassin
COO Strategy, Content & Partnerships | Initiative
France
Francoise Fassin
Summary
Francoise Fassin is a seasoned executive with extensive experience in strategic marketing and communications, currently serving as the COO of Strategy, Content & Partnerships at Initiative in France. With a robust background in advertising and digital marketing, she has successfully driven growth and innovation for leading brands such as Amazon, LEGO, and Red Bull. Her expertise lies in behavioral economics and consumer insights, allowing her to uncover unique opportunities for brand development. Francoise is known for her collaborative leadership style, managing teams effectively to achieve ambitious goals. She is passionate about understanding societal trends and their impact on consumer behavior, which she integrates into her strategic recommendations. An advocate for continuous learning, she embraces new challenges with enthusiasm and openness. Her academic background in communication and political sciences complements her practical experience in the media and advertising sectors. Francoise believes in the transformative power of creativity and data in shaping brand narratives.
Francoise Fassin
Work Experience
COO Strategy, Content & Partnerships at
Initiative
March 2021 - Present
Chief Strategy Officer at
Initiative
April 2019 - March 2021
Strategic Planning Director at
dentsu
January 2014 - March 2019
Strategic Planning Director at
MediaCom
March 2011 - December 2013
Marketing Director at
L'Express
April 2009 - March 2011
Associate Marketing Director at
Groupe Express Roularta
September 2007 - March 2009
Marketing Manager at
Mondadori Group
January 2004 - August 2007
Marketing Manager at
Groupe Moniteur
January 2002 - December 2003
Marketing Manager at
DI Group
January 2001 - December 2001
Project Manager at
La Tribune
September 1998 - December 2000
Francoise Fassin
Education
Université Bordeaux Montaigne (ex - Bordeaux 3), Dess
January 1997 - January 1998
Jean Moulin University Lyon 3, Maitrise
January 1996 - January 1997
Institut d'Etudes Politiques de Lyon, Diplôme De L'iep
January 1993 - January 1996
Frequently Asked Questions about Francoise Fassin
What company does Francoise Fassin work for?
Francoise Fassin is a COO Strategy, Content & Partnerships at Initiative, a company specializing in Management consulting services.
Where Francoise Fassin graduated from?
Francoise Fassin holds a degree in Communication Des Organisations from Université Bordeaux Montaigne (ex - Bordeaux 3).
Who is Francoise Fassin?
Francoise Fassin is a seasoned executive with extensive experience in strategic marketing and communications, currently serving as the COO of Strategy, Content & Partnerships at Initiative in France. With a robust background in advertising and digital marketing, she has successfully driven growth and innovation for leading brands such as Amazon, LEGO, and Red Bull. Her expertise lies in behavioral economics and consumer insights, allowing her to uncover unique opportunities for brand development. Francoise is known for her collaborative leadership style, managing teams effectively to achieve ambitious goals. She is passionate about understanding societal trends and their impact on consumer behavior, which she integrates into her strategic recommendations. An advocate for continuous learning, she embraces new challenges with enthusiasm and openness. Her academic background in communication and political sciences complements her practical experience in the media and advertising sectors. Francoise believes in the transformative power of creativity and data in shaping brand narratives.
Francoise`s contact details
Colleagues
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