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Heather Reifschneider

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Heather Reifschneider

Vice President Global Marketing | Lakeside Software

United States

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Heather Reifschneider

Summary

Heather Reifschneider is a seasoned global marketing executive with over 20 years of experience in driving revenue growth for B2B tech companies. Her expertise spans AI-driven demand generation, full lifecycle marketing, and strategic alliances across various sectors, including Private Enterprise and Federal. Heather has a proven track record of building high-performing marketing teams that consistently exceed pipeline targets, utilizing advanced tools such as 6sense and HubSpot. She is known for her data-driven approach to marketing, ensuring every campaign is optimized for maximum ROI. With a strong focus on collaboration and relationship building, she aligns marketing initiatives with sales goals to drive measurable growth. Heather's global experience and proficiency in digital marketing empower her to deliver impactful results. Her passion for transforming marketing into a key business driver sets her apart in the industry.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Heather Reifschneider

Work Experience

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Vice President Global Marketing at

Lakeside Software

January 2024 - Present

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Sr. Director of Integrated Marketing at

Lakeside Software

January 2023 - January 2024

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Global Marketing Director at

IronNet

September 2021 - January 2023

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Marketing Director at

One Source

December 2019 - September 2021

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Marketing Director at

Veritas Collaborative, LLC

November 2017 - December 2019

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Marketing Manager at

Ansible by Red Hat

January 2017 - November 2017

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Marketing & Supervision Manager at

Capitol Financial Solutions

January 2014 - January 2017

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Sr. Advertising Account Executive - Walter Magazine at

McClatchy

January 2010 - January 2013

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Freelance Marketing Consultant at

Self Employed

January 2002 - January 2010

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Advertising Account Executive at

News & Record

January 2000 - January 2002

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Heather Reifschneider

Education

Frequently Asked Questions about Heather Reifschneider

What is Heather Reifschneider email address?

Heather Reifschneider's primary email address is *********************@lakesidesoftware.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Heather Reifschneider work for?

Heather Reifschneider is a Vice President Global Marketing at Lakeside Software, a company specializing in Prepackaged software.

Where Heather Reifschneider graduated from?

Heather Reifschneider holds a degree in Marketing & Communications from University of North Carolina at Greensboro.

How can I directly contact Heather Reifschneider?

To contact Heather Reifschneider directly, you can use the email address *********************@lakesidesoftware.com. Complete contact information is available upon registration with Muraena.

Who is Heather Reifschneider?

Heather Reifschneider is a seasoned global marketing executive with over 20 years of experience in driving revenue growth for B2B tech companies. Her expertise spans AI-driven demand generation, full lifecycle marketing, and strategic alliances across various sectors, including Private Enterprise and Federal. Heather has a proven track record of building high-performing marketing teams that consistently exceed pipeline targets, utilizing advanced tools such as 6sense and HubSpot. She is known for her data-driven approach to marketing, ensuring every campaign is optimized for maximum ROI. With a strong focus on collaboration and relationship building, she aligns marketing initiatives with sales goals to drive measurable growth. Heather's global experience and proficiency in digital marketing empower her to deliver impactful results. Her passion for transforming marketing into a key business driver sets her apart in the industry.

Heather`s contact details

mail

*********************@lakesidesoftware.com

Colleagues

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Geoffrey Hixon

VP, Solution Architects

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Bridget Bell

VP, Strategic Communications, Branding & PR

Carrie Reynolds

Vice President of Sales Americas

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Suzie Anthony

Chief People Officer

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Robert Hobbs

Vice President of Business Development

Kira Mondrus

GTM Advisor

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Mike Ruiz

VP Enterprise Sales, West, Central, and Canada

Ed Wegryn

Vice President Of Engineering

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Henry Joyce

Vice President

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