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Jennifer Sassen
Jennifer Sassen
Vice President Marketing, Americas | UiPath
California, United States
Jennifer Sassen
Summary
Jennifer Sassen is a seasoned marketing executive with a proven track record in driving growth and customer engagement across multiple industries, including SaaS, cybersecurity, and real estate. As Vice President of Marketing at UiPath, she has successfully led integrated marketing strategies that significantly increased lead generation and marketing ROI. With a strong educational background, including an MBA in International Marketing, she combines strategic insight with hands-on experience in global markets, having worked in countries like the UK, Belgium, and China. Jennifer is passionate about understanding customer behavior and leveraging data to craft innovative marketing programs. Outside of her professional life, she enjoys outdoor activities and community service with her family, demonstrating her commitment to both personal and social values. Her extensive experience in leading cross-functional teams positions her as a key player in any marketing initiative.
Jennifer Sassen
Work Experience
Vice President Marketing, Americas at
UiPath
January 2022 - Present
Vice President, Global Customer Marketing at
CrowdStrike
March 2020 - January 2022
Global Head (VP) of Commercial Marketing at
HP
May 2018 - January 2020
Global Vice President, Marketing at
Mitek Systems
October 2017 - May 2018
SVP, Marketing at
Sage
July 2014 - January 2017
SVP, Consumer Marketing at
Sony Electronics
April 2009 - June 2014
VP, Corporate Marketing at
Sony Electronics
November 2003 - April 2009
Director, E-Commerce Marketing at
Sony Electronics
October 2000 - November 2003
Managing Director, U.S. & International Marketing at
FedEx
January 1997 - September 2000
Marketing Communications Officer at
J.P. Morgan
March 1995 - January 1997
Export Marketing Intern at
PNE
June 1993 - March 1995
Marketing Operations Specialist at
IBM
February 1994 - June 1994
Management Associate at
Bank of America
July 1990 - August 1992
Jennifer Sassen
Education
UCLA Anderson School of Management, Sony's Advanced Global Leadership Program
January 2010 - January 2010
American University - Kogod School of Business, Master Of Business Administration (M.B.A.)
January 1992 - January 1994
University of Florida, Bachelor Of Science
January 1986 - January 1990
Paris-Sorbonne University, Study Abroad Program
January 1989 - January 1990
Frequently Asked Questions about Jennifer Sassen
What is Jennifer Sassen email address?
Jennifer Sassen's primary email address is ***************@hp.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Jennifer Sassen work for?
Jennifer Sassen is a Vice President Marketing, Americas at UiPath, a company specializing in Prepackaged software.
Where Jennifer Sassen graduated from?
Jennifer Sassen holds a degree in from UCLA Anderson School of Management.
How can I directly contact Jennifer Sassen?
To contact Jennifer Sassen directly, you can use the email address ***************@hp.com. Complete contact information is available upon registration with Muraena.
Who is Jennifer Sassen?
Jennifer Sassen is a seasoned marketing executive with a proven track record in driving growth and customer engagement across multiple industries, including SaaS, cybersecurity, and real estate. As Vice President of Marketing at UiPath, she has successfully led integrated marketing strategies that significantly increased lead generation and marketing ROI. With a strong educational background, including an MBA in International Marketing, she combines strategic insight with hands-on experience in global markets, having worked in countries like the UK, Belgium, and China. Jennifer is passionate about understanding customer behavior and leveraging data to craft innovative marketing programs. Outside of her professional life, she enjoys outdoor activities and community service with her family, demonstrating her commitment to both personal and social values. Her extensive experience in leading cross-functional teams positions her as a key player in any marketing initiative.
Jennifer`s contact details
***************@hp.com
***************@uipath.com
***************@us-ti-xims-1.am.sony.com
Colleagues
Chief of Staff | EMEA Executive Office
Regional Vice President, Commercial Sales
Regional Vice President and Head of Emea Gic Sales
Regional Vice President - Emerging Enterprise
WECAN Board Member
Vice President - Global CFO Industry Lead
Regional Vice President
Vice President and Head of People - APAC
Regional Vice President - Sales APJ
Regional Vice President