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Lisa Herling

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Lisa Herling

Vice President, Marketing And Communications | Firstbook

Alexandria, Virginia, United States

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Lisa Herling

Summary

Lisa Herling is a seasoned communications and marketing executive with extensive experience in leading strategic initiatives for both high-profile corporations and nonprofit organizations. Currently serving as Vice President of Marketing and Communications at First Book, she specializes in education equity and has a proven track record in brand positioning and crisis management. Lisa has advised CEOs on various aspects of corporate communications, emphasizing the importance of storytelling and thought leadership. Her career spans multiple industries, including publishing, education, and retail, showcasing her versatility. Lisa's ability to integrate cross-functional teams and develop impactful marketing strategies sets her apart in her field. She is recognized for her contributions to community development and corporate social responsibility, underscoring her commitment to making a difference. In addition to her executive roles, Lisa has received prestigious awards for her work, highlighting her influence and expertise in strategic communications.

General

Specialist

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Leadership Development

Sustainability

Organisational experience

Corporate Experience

Non-Profit Experience

Lisa Herling

Work Experience

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Vice President, Marketing And Communications at

Firstbook

August 2019 - Present

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Advisor at

Westmeath Global Communications

November 2011 - May 2019

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Senior Vice President, Corporate Communications at

CENGAGE LEARNING AUSTRALIA PTY LIMITED

January 2008 - January 2011

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Senior Vice President, Corporate Communications at

HARPERCOLLINS PUBLISHERS

January 1998 - January 2005

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Vice President, Corporate Communications at

Barnes and Noble

January 1994 - January 1998

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Communications Manager / Social Inventions Manager at

The Auto Body Shop Inc

January 1991 - January 1994

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Director Of Public Relations at

Childrens Aid Society

January 1989 - January 1990

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Marketing & Public Relations Manager at

American Museum Of Natural History Hayden Planetarium

January 1988 - January 1989

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Account Executive at

Doremus

January 1986 - January 1988

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Lisa Herling

Education

Polytechnic of North London, UK, Study Abroad Program

S.I. Newhouse School of Public Communications at Syracuse University, M.A., Public Relations

Frequently Asked Questions about Lisa Herling

What is Lisa Herling email address?

Lisa Herling's primary email address is ********@firstbook.org. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Lisa Herling work for?

Lisa Herling is a Vice President, Marketing And Communications at Firstbook, a company specializing in Books, periodicals, & newspapers.

Where Lisa Herling graduated from?

Lisa Herling holds a degree in English & Journalism from State University of New York College at Cortland.

How can I directly contact Lisa Herling?

To contact Lisa Herling directly, you can use the email address ********@firstbook.org. Complete contact information is available upon registration with Muraena.

Who is Lisa Herling?

Lisa Herling is a seasoned communications and marketing executive with extensive experience in leading strategic initiatives for both high-profile corporations and nonprofit organizations. Currently serving as Vice President of Marketing and Communications at First Book, she specializes in education equity and has a proven track record in brand positioning and crisis management. Lisa has advised CEOs on various aspects of corporate communications, emphasizing the importance of storytelling and thought leadership. Her career spans multiple industries, including publishing, education, and retail, showcasing her versatility. Lisa's ability to integrate cross-functional teams and develop impactful marketing strategies sets her apart in her field. She is recognized for her contributions to community development and corporate social responsibility, underscoring her commitment to making a difference. In addition to her executive roles, Lisa has received prestigious awards for her work, highlighting her influence and expertise in strategic communications.

Lisa`s contact details

mail

********@firstbook.org

********@bn.com

************@cengage.com

****@westmeathinc.com

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