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Michelle Harmon-Madsen

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Michelle Harmon-Madsen

Chief Marketing Officer / Strategic Advisor | SponsorUnited

United States

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Michelle Harmon-Madsen

Summary

Michelle Harmon-Madsen is a dynamic C-Suite leader and growth catalyst with extensive experience in marketing and business development across various sectors including entertainment, e-commerce, and media. With a proven track record of launching and transforming businesses, she has successfully driven innovation and revenue generation through strategic partnerships with major brands like PepsiCo and Microsoft. Michelle's leadership style emphasizes a customer-centric approach, leveraging data-driven insights to enhance the consumer journey. She is also a passionate advocate for women in leadership, diversity, equity, and inclusion, having contributed significantly to mentorship initiatives. Her career is marked by numerous awards recognizing her contributions to marketing and leadership innovation. Michelle holds a Bachelor of Science degree from Penn State University, underscoring her strong academic foundation in her professional pursuits.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Sustainability

Innovation

Organisational experience

Corporate Experience

Non-Profit Experience

Michelle Harmon-Madsen

Work Experience

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Chief Marketing Officer / Strategic Advisor at

SponsorUnited

May 2022 - Present

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Executive In Residence at

Progress Partners

April 2022 - Present

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Board Director 2013-2019, Co-Chair Exec Achievement Committee 2019-Present at

She Runs It

January 2007 - Present

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Chief Marketing Officer at

AccuWeather

March 2020 - December 2021

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EVP Marketing, Managing Director at

ShopperX Lab

October 2018 - February 2020

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SVP Brand Partnerships at

FreshDirect

September 2014 - October 2018

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VP Director Global Strategy & Partnerships at

Spark Foundry

April 2011 - April 2014

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VP Branded Entertainment, AMERICAN IDOL and SO YOU THINK YOU CAN DANCE at

19 Entertainment

January 2009 - January 2011

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Executive Director, Rodale Marketing Solutions & Interactive at

Rodale Inc.

April 2004 - November 2008

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Corporate Sales Director at

Gruner + Jahr

January 1999 - January 2004

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Michelle Harmon-Madsen

Education

Pennsylvania State University, Bachelors

Pennsylvania State University

January 1970

Frequently Asked Questions about Michelle Harmon-Madsen

What is Michelle Harmon-Madsen email address?

Michelle Harmon-Madsen's primary email address is *********************@accuweather.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Michelle Harmon-Madsen work for?

Michelle Harmon-Madsen is a Chief Marketing Officer / Strategic Advisor at SponsorUnited, a company specializing in Management consulting services.

Where Michelle Harmon-Madsen graduated from?

Michelle Harmon-Madsen holds a degree in Bachelor Of Science from Pennsylvania State University.

How can I directly contact Michelle Harmon-Madsen?

To contact Michelle Harmon-Madsen directly, you can use the email address *********************@accuweather.com. Complete contact information is available upon registration with Muraena.

Who is Michelle Harmon-Madsen?

Michelle Harmon-Madsen is a dynamic C-Suite leader and growth catalyst with extensive experience in marketing and business development across various sectors including entertainment, e-commerce, and media. With a proven track record of launching and transforming businesses, she has successfully driven innovation and revenue generation through strategic partnerships with major brands like PepsiCo and Microsoft. Michelle's leadership style emphasizes a customer-centric approach, leveraging data-driven insights to enhance the consumer journey. She is also a passionate advocate for women in leadership, diversity, equity, and inclusion, having contributed significantly to mentorship initiatives. Her career is marked by numerous awards recognizing her contributions to marketing and leadership innovation. Michelle holds a Bachelor of Science degree from Penn State University, underscoring her strong academic foundation in her professional pursuits.

Michelle`s contact details

mail

*********************@accuweather.com

********@madcreativeprod.com

********@shopperxlab.com

*******@psualum.com

*******@sponsorunited.com

Colleagues

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Gary Raizon

Chief of Staff

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Bob Lynch

Advisory Board Member - RMU Sports Management

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Arjun Nadkarni

Chief Technology Officer

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Lisa Brown

VP of Marketing

Rajiv Khanna

Chief Sales Officer (CSO)

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David Mann

Chief Financial Officer

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Max Alpert

Vice President, Partnerships

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Alain Benzaken

COO, Investor, Board Member

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Margaux Miller

Senior Vice President, People

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