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Ondina Purcell

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Ondina Purcell

SVP, Chief Marketing Officer Wealth Management | TIAA

United States

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Ondina Purcell

Summary

Ondina Purcell is a strategic and results-driven leader with extensive experience in the financial services sector, particularly in wealth management and investment advice. Currently serving as the SVP and Chief Marketing Officer at TIAA, she has a proven track record of transforming teams and driving growth through innovative marketing strategies. Her career spans over 15 years, during which she has held senior roles at prestigious organizations like First Republic Bank and UBS. Ondina excels in fostering collaboration across business units, ensuring that marketing initiatives align with broader organizational goals. She is not only a positive motivator but also a solutions driver who thrives in dynamic environments. With a strong educational background, including a Mini MBA in Digital Marketing and a BS in Business with a specialization in Marketing and Spanish, she is well-equipped to navigate the complexities of the financial industry. Her passion for building cohesive teams is evident in her leadership style, which emphasizes consensus and impact. Ondina's commitment to excellence is reflected in her ability to grow advisor practices and enhance sales revenue through targeted marketing programs.

General

Specialist

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Emerging Technologies

Organisational experience

Corporate Experience

Ondina Purcell

Work Experience

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SVP, Chief Marketing Officer Wealth Management at

TIAA

August 2023 - Present

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VP, Head of Regional Marketing at

First Republic

August 2022 - August 2023

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VP, Director of Regional Marketing, New York at

First Republic

October 2019 - July 2022

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Senior Vice President, Head of Marketing at

Bernstein Private Wealth Management

January 2016 - February 2019

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Director of Marketing at

Highland Capital Management, L.P.

October 2013 - December 2015

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Executive Director, Advisory Marketing at

UBS Group AG

March 2010 - September 2013

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Executive Director, Head of Sales Strategy & Communications, National Sales at

UBS Group AG

January 2008 - March 2010

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Director, Marketing Manager, National Sales at

UBS Group AG

March 2006 - December 2007

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Ondina Purcell

Education

Wharton School, Sifma - Securities Industry Institute

Seton Hall University, Bs In Business

Rutgers University, Mini Mba: Digital Marketing

Frequently Asked Questions about Ondina Purcell

What is Ondina Purcell email address?

Ondina Purcell's primary email address is ********@carolina.rr.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Ondina Purcell work for?

Ondina Purcell is a SVP, Chief Marketing Officer Wealth Management at TIAA, a company specializing in Functions related to depository banking.

Where Ondina Purcell graduated from?

Ondina Purcell holds a degree in from Wharton School.

How can I directly contact Ondina Purcell?

To contact Ondina Purcell directly, you can use the email address ********@carolina.rr.com. Complete contact information is available upon registration with Muraena.

Who is Ondina Purcell?

Ondina Purcell is a strategic and results-driven leader with extensive experience in the financial services sector, particularly in wealth management and investment advice. Currently serving as the SVP and Chief Marketing Officer at TIAA, she has a proven track record of transforming teams and driving growth through innovative marketing strategies. Her career spans over 15 years, during which she has held senior roles at prestigious organizations like First Republic Bank and UBS. Ondina excels in fostering collaboration across business units, ensuring that marketing initiatives align with broader organizational goals. She is not only a positive motivator but also a solutions driver who thrives in dynamic environments. With a strong educational background, including a Mini MBA in Digital Marketing and a BS in Business with a specialization in Marketing and Spanish, she is well-equipped to navigate the complexities of the financial industry. Her passion for building cohesive teams is evident in her leadership style, which emphasizes consensus and impact. Ondina's commitment to excellence is reflected in her ability to grow advisor practices and enhance sales revenue through targeted marketing programs.

Ondina`s contact details

mail

********@carolina.rr.com

********@firstrepublic.com

*******@tiaa.org

Colleagues

Cfp Ryan Jordan Cima

Vice President Wealth Management Advisor

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Sarah Crouse

Chief of Staff

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Scott Terada

Vice President, Senior Risk Officer

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Sean Flynn

Senior Director, Registered Investment Adviser Compliance

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Olympia Moukas

Vice President, Head of Product Marketing

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Selina Urbina

Executive Vice President, CRO, Enterprise Risk Programs and COO, Legal, Risk and Compliance

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Shafiq Kassam

Senior Managing Director, Head of Digital and Channel Technology

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Pamela Feldstein

Head of Business Operations and Strategic Investments, Chief Controls Officer, EVP

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Shawnda Jefferson

Vice President Talent Acquisition

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Sheila Wilcox

Managing Director of Business Transformation

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