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Pardis Ghorbani
Pardis Ghorbani
Vice President Marketing and Creative | REI
Seattle, Washington, United States
Pardis Ghorbani
Summary
Pardis Ghorbani is an accomplished Interim Chief Marketing Officer at REI, known for her innovative approach to brand development and marketing strategy. With a wealth of experience in leading cross-functional teams, she has successfully spearheaded initiatives that have garnered international acclaim, including the groundbreaking #OptOutside campaign. Pardis excels in transforming organizations into purpose-driven brands, demonstrating a keen ability to adapt marketing strategies to evolving market conditions. Her leadership has been instrumental in driving significant growth and engagement through data-driven marketing operations. With a strong background in both digital and traditional marketing, she is a versatile leader committed to fostering high-performing teams. Pardis holds degrees from California State University-Fullerton and Orange Coast College, further enhancing her expertise in the field. She is passionate about creating impactful marketing strategies that resonate with consumers and elevate brand presence.
Pardis Ghorbani
Work Experience
Vice President Marketing and Creative at
REI
September 2024 - Present
Interim Chief Marketing Officer at
REI
January 2024 - Present
Vice President Marketing and Creative at
REI
January 2023 - January 2024
Vice President, Customer & Brand Shared Services at
REI
August 2019 - January 2023
Interim Vice President, Marketing at
REI
March 2019 - September 2019
Divisional Vice President, Brand Lab and Creative Shared Services at
Rei Recreational Equipment
March 2015 - August 2019
Director, Creative Operations at
Rei Recreational Equipment
August 2013 - March 2015
Director; Brand Production at
Rei Recreational Equipment
November 2011 - July 2013
Manager, Marketing Creative Services at
Rei Recreational Equipment
May 2005 - November 2011
Pardis Ghorbani
Education
California State University, Fullerton
January 1994 - January 1996
January 1991 - January 1994
Frequently Asked Questions about Pardis Ghorbani
What is Pardis Ghorbani email address?
Pardis Ghorbani's primary email address is ********@rei.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Pardis Ghorbani work for?
Pardis Ghorbani is a Vice President Marketing and Creative at REI, a company specializing in Sporting Goods, Hobby, & Musical Instrument Stores.
Where Pardis Ghorbani graduated from?
Pardis Ghorbani holds a degree in from California State University, Fullerton.
How can I directly contact Pardis Ghorbani?
To contact Pardis Ghorbani directly, you can use the email address ********@rei.com. Complete contact information is available upon registration with Muraena.
Who is Pardis Ghorbani?
Pardis Ghorbani is an accomplished Interim Chief Marketing Officer at REI, known for her innovative approach to brand development and marketing strategy. With a wealth of experience in leading cross-functional teams, she has successfully spearheaded initiatives that have garnered international acclaim, including the groundbreaking #OptOutside campaign. Pardis excels in transforming organizations into purpose-driven brands, demonstrating a keen ability to adapt marketing strategies to evolving market conditions. Her leadership has been instrumental in driving significant growth and engagement through data-driven marketing operations. With a strong background in both digital and traditional marketing, she is a versatile leader committed to fostering high-performing teams. Pardis holds degrees from California State University-Fullerton and Orange Coast College, further enhancing her expertise in the field. She is passionate about creating impactful marketing strategies that resonate with consumers and elevate brand presence.
Pardis`s contact details
********@rei.com
*********@mac.com
Colleagues
Divisional Vice President, Brand Marketing
President of the Board of Trustees, Board Officer
Divisional Vice President, Total Rewards & HR Operations
Vice President, Financial Planning Analysis
Vice President, Platform Engineering
Divisional Vice President, Merchandise Planning and Replenishment
Divisional Vice President/ Merchandise Management - Apparel and Footwear
CEO
Chief Technology Officer
CEO/agent