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Robbie Giles

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Robbie Giles

SVP, Consumer Marketing | MasterClass

Los Angeles, California, United States

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Robbie Giles

Summary

Robbie Giles is a seasoned digital media leader with a strong track record in performance marketing and lifecycle management. Currently serving as VP of Performance & Lifecycle Marketing at MasterClass, Robbie excels in orchestrating scalable acquisition campaigns across various digital platforms. With expertise in data-driven marketing strategies, he has consistently achieved significant revenue goals, including exceeding $200 million. His collaborative approach bridges marketing, sales, and product teams, ensuring optimized audience targeting and funnel performance. Robbie's diverse experience spans notable companies like Fandango and Disney, where he led innovative marketing initiatives that drove substantial growth. He holds a B.A. in Economics and Philosophy from Emory University, reflecting his analytical and strategic mindset. Outside of work, Robbie is passionate about exploring emerging marketing technologies and their impact on consumer engagement.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Startup Experience

Robbie Giles

Work Experience

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SVP, Consumer Marketing at

MasterClass

October 2024 - Present

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Vice President, Performance & Lifecycle Marketing at

MasterClass

August 2022 - October 2024

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Vice President, Performance Marketing & Data Partnerships at

Fandango

November 2021 - July 2022

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Director, Performance Marketing at

Fandango

June 2020 - November 2021

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Sr. Manager, Performance Marketing at

Fandango

February 2018 - June 2020

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Manager, Acquisition Marketing at

Disney Media & Entertainment Distribution

March 2015 - February 2018

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Alliances Manager at

Disney Interactive Media Group

March 2013 - March 2015

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Assoc. Marketing Manager at

Disney Interactive Entertainment

May 2011 - March 2013

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Marketing Representative for WEA/ADA at

WARNER MUSIC ARGENTINA S.A.

November 2010 - May 2011

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Marketing & Social Media Associate at

Newscertified Exchange LLC

September 2010 - May 2011

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Associate, Disney Movies Online at

Disney Interactive Media Group

January 2010 - January 2010

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Robbie Giles

Education

Frequently Asked Questions about Robbie Giles

What is Robbie Giles email address?

Robbie Giles's primary email address is ************@masterclass.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Robbie Giles work for?

Robbie Giles is a SVP, Consumer Marketing at MasterClass, a company specializing in Data processing schools.

Where Robbie Giles graduated from?

Robbie Giles holds a degree in Economics, Philosophy from Emory University.

How can I directly contact Robbie Giles?

To contact Robbie Giles directly, you can use the email address ************@masterclass.com. Complete contact information is available upon registration with Muraena.

Who is Robbie Giles?

Robbie Giles is a seasoned digital media leader with a strong track record in performance marketing and lifecycle management. Currently serving as VP of Performance & Lifecycle Marketing at MasterClass, Robbie excels in orchestrating scalable acquisition campaigns across various digital platforms. With expertise in data-driven marketing strategies, he has consistently achieved significant revenue goals, including exceeding $200 million. His collaborative approach bridges marketing, sales, and product teams, ensuring optimized audience targeting and funnel performance. Robbie's diverse experience spans notable companies like Fandango and Disney, where he led innovative marketing initiatives that drove substantial growth. He holds a B.A. in Economics and Philosophy from Emory University, reflecting his analytical and strategic mindset. Outside of work, Robbie is passionate about exploring emerging marketing technologies and their impact on consumer engagement.

Robbie`s contact details

mail

************@masterclass.com

******@fandango.com

Colleagues

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Taylor Adams

SVP of Product and Growth

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Becca Lawson

Vice President Marketing

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Minnie Fong

VP of Business Operations and Strategy

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Musa Tariq

Board Member

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Erica Kammann

SVP, Chief of Staff

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Erin Sermeus

Vice President of Talent

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Ayaz Manji

VP Controller

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David Rogier

Founder and CEO

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Lani Kuramoto

Chief Marketing Officer

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Len Amato

Chief Content Officer at MasterClass

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