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Scott Blessman

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Scott Blessman

VP of Analytics and Insights | Goodway Group

Chicago, Illinois, United States

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Scott Blessman

Summary

Scott Blessman is a seasoned analytics professional with over 16 years of experience driving growth for brands through data-driven insights. Currently serving as the VP of Analytics and Data Insights at Goodway Group, he excels in both broadcast and digital advertising, showcasing his expertise in Google Campaign Manager and E-commerce analytics. Scott's career is marked by his role in developing award-winning campaigns across various industries, demonstrating his creativity and strategic thinking. He is also open to speaking engagements and panel discussions, sharing his knowledge on analytics and marketing. With a strong foundation in business management from Northern Illinois University, he combines technical skills with leadership capabilities to foster team collaboration and innovation.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Emerging Technologies

Leadership Development

Innovation

Organisational experience

Corporate Experience

Scott Blessman

Work Experience

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VP of Analytics and Insights at

Goodway Group

June 2022 - Present

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Group Director Analytics and Data Insights at

VML

November 2019 - June 2022

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Director Of Analytics at

DDB

February 2018 - November 2019

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Associate Director, Strategy and Analysis at

Digitas Sofia

December 2013 - February 2018

💼

Manager, Search at

Digitas

July 2012 - December 2013

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Manager, Global Media Ad Ops at

Amadeus Hospitality Americas, Inc.

May 2012 - July 2012

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Marketing Analyst, PPC at

Amadeus Hospitality Americas, Inc.

April 2007 - May 2012

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Food and Beverage Manager at

Barrington Hills Country Club

January 2004 - January 2006

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Scott Blessman

Education

Northern Illinois University, Bs

January 2002 - January 2003

Frequently Asked Questions about Scott Blessman

What is Scott Blessman email address?

Scott Blessman's primary email address is *********@goodwaygroup.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Scott Blessman work for?

Scott Blessman is a VP of Analytics and Insights at Goodway Group, a company specializing in Management, Scientific, & Technical Consulting Services.

Where Scott Blessman graduated from?

Scott Blessman holds a degree in Business Management, Hr Emphasis from Northern Illinois University.

How can I directly contact Scott Blessman?

To contact Scott Blessman directly, you can use the email address *********@goodwaygroup.com. Complete contact information is available upon registration with Muraena.

Who is Scott Blessman?

Scott Blessman is a seasoned analytics professional with over 16 years of experience driving growth for brands through data-driven insights. Currently serving as the VP of Analytics and Data Insights at Goodway Group, he excels in both broadcast and digital advertising, showcasing his expertise in Google Campaign Manager and E-commerce analytics. Scott's career is marked by his role in developing award-winning campaigns across various industries, demonstrating his creativity and strategic thinking. He is also open to speaking engagements and panel discussions, sharing his knowledge on analytics and marketing. With a strong foundation in business management from Northern Illinois University, he combines technical skills with leadership capabilities to foster team collaboration and innovation.

Scott`s contact details

mail

*********@goodwaygroup.com

**************@vmlyr.com

**************@digitaslbi.com

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