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Scott Macpherson

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Scott Macpherson

Global Vice President - Marketing Services | The Channel Company

Boston, Massachusetts, United States

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Scott Macpherson

Summary

Scott Macpherson is a seasoned marketing executive with over 25 years of experience leading marketing strategies for Fortune 500 companies across various industries, including technology and sports. He currently serves as the Global Vice President of Marketing Services at The Channel, where he leverages his extensive knowledge in account management, brand management, and business development. Scott is known for his exceptional ability to build strategic relationships and drive successful marketing initiatives. He has a strong background in data-driven marketing and has developed comprehensive marketing plans that integrate digital strategies to enhance customer engagement. His leadership style is characterized by resourcefulness and a commitment to team building, making him a valuable asset to any organization. Scott holds a degree from Boston College and continues to pursue professional development in emerging marketing trends.

General

Generalist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Leadership Development

Organisational experience

Corporate Experience

Scott Macpherson

Work Experience

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Global Vice President - Marketing Services at

The Channel Company

February 2022 - Present

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Senior Director Strategic Marketing at

The Channel Company

January 2017 - February 2023

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Global Marketing Director Storage at

Hewlett Packard Enterprise

December 2014 - November 2016

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Global Marketing Director Technology Consulting & Support Services at

Hewlett Packard

November 2008 - December 2014

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Commercial Segment Marketing Director Americas at

Hewlett Packard Enterprise

October 2007 - October 2008

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Sales Enablement and Customer Advocacy Director - Americas at

Hewlett Packard Enterprise

April 2006 - October 2007

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Portfolio Marketing Manager - HP Services at

Hewlett Packard Enterprise

June 2004 - April 2006

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Field Marketing Manager - Americas East at

Hewlett Packard Enterprise

April 2003 - June 2004

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Services Sales Rep and Territory Manager - U.S. East Region at

Hewlett Packard Enterprise

September 2001 - April 2003

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Regional Marketing Manager - Compaq Global Services - U.S. East at

Compaq Computer

July 2000 - September 2001

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Storage Services Marketing Manager - U.S. and East Region at

Compaq Computer

April 1999 - July 2000

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Installed Base Marketing Manager at

Compaq Computer

September 1997 - April 1999

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Area Marketing Manager - US East at

Reebok

February 1996 - July 1997

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Scott Macpherson

Education

Suffolk University - Sawyer School of Management, Bsba

January 1981 - January 1985

Boston College High School

Frequently Asked Questions about Scott Macpherson

What is Scott Macpherson email address?

Scott Macpherson's primary email address is ***********@thechannelco.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Scott Macpherson work for?

Scott Macpherson is a Global Vice President - Marketing Services at The Channel Company, a company specializing in Management, Scientific, & Technical Consulting Services.

Where Scott Macpherson graduated from?

Scott Macpherson holds a degree in from Suffolk University - Sawyer School of Management.

How can I directly contact Scott Macpherson?

To contact Scott Macpherson directly, you can use the email address ***********@thechannelco.com. Complete contact information is available upon registration with Muraena.

Who is Scott Macpherson?

Scott Macpherson is a seasoned marketing executive with over 25 years of experience leading marketing strategies for Fortune 500 companies across various industries, including technology and sports. He currently serves as the Global Vice President of Marketing Services at The Channel, where he leverages his extensive knowledge in account management, brand management, and business development. Scott is known for his exceptional ability to build strategic relationships and drive successful marketing initiatives. He has a strong background in data-driven marketing and has developed comprehensive marketing plans that integrate digital strategies to enhance customer engagement. His leadership style is characterized by resourcefulness and a commitment to team building, making him a valuable asset to any organization. Scott holds a degree from Boston College and continues to pursue professional development in emerging marketing trends.

Scott`s contact details

mail

***********@thechannelco.com

***********@thechannelcompany.com

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