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Shirley Macbeth

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Shirley Macbeth

Chief Marketing Officer | Forrester

Boston, Massachusetts, United States

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Shirley Macbeth

Summary

Shirley Macbeth is a seasoned Chief Marketing Officer with over two decades of experience in driving revenue growth and enhancing brand visibility for leading technology firms. Currently at Forrester, she leverages her expertise in B2B marketing, analytics, and corporate communications to craft impactful marketing strategies. Shirley has a strong background in product marketing and development, having held senior roles at notable companies like Aci Worldwide and Sybase. Her diverse skill set includes demand generation, strategic partnerships, and public relations, making her a versatile marketing leader. A graduate of Colby College, she holds a BA in English and French, showcasing her strong communication skills. Shirley's career reflects a commitment to innovation and thought leadership in the tech industry. She is passionate about mentoring emerging marketers and believes in the power of data-driven decision-making.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Leadership Development

Innovation

Organisational experience

Corporate Experience

Shirley Macbeth

Work Experience

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Chief Marketing Officer at

Forrester

March 2020 - Present

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Senior Vice President, Corporate Marketing at

ACI Worldwide

October 2011 - March 2020

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Vice President, Marketing and Product Development at

451 Research Mobility team (Yankee Group)

July 2008 - October 2011

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Senior Director, Product Marketing at

Sybase

January 2007 - January 2008

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Senior Director, Marketing & Corporate Communications at

Sybase

January 2001 - January 2007

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Senior Public Relations Manager at

Sybase

January 1997 - January 2001

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Director at

Schwartz Communications

June 1993 - February 1997

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Corporate Communications Manager at

Pacific Telesis

January 1997 - January 1997

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Shirley Macbeth

Education

Colby College, Ba

January 1989 - January 1993

Frequently Asked Questions about Shirley Macbeth

What is Shirley Macbeth email address?

Shirley Macbeth's primary email address is ********@forrester.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Shirley Macbeth work for?

Shirley Macbeth is a Chief Marketing Officer at Forrester, a company specializing in Commercial nonphysical research.

Where Shirley Macbeth graduated from?

Shirley Macbeth holds a degree in English, French from Colby College.

How can I directly contact Shirley Macbeth?

To contact Shirley Macbeth directly, you can use the email address ********@forrester.com. Complete contact information is available upon registration with Muraena.

Who is Shirley Macbeth?

Shirley Macbeth is a seasoned Chief Marketing Officer with over two decades of experience in driving revenue growth and enhancing brand visibility for leading technology firms. Currently at Forrester, she leverages her expertise in B2B marketing, analytics, and corporate communications to craft impactful marketing strategies. Shirley has a strong background in product marketing and development, having held senior roles at notable companies like Aci Worldwide and Sybase. Her diverse skill set includes demand generation, strategic partnerships, and public relations, making her a versatile marketing leader. A graduate of Colby College, she holds a BA in English and French, showcasing her strong communication skills. Shirley's career reflects a commitment to innovation and thought leadership in the tech industry. She is passionate about mentoring emerging marketers and believes in the power of data-driven decision-making.

Shirley`s contact details

mail

********@forrester.com

Colleagues

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Paul Mckay

Vice President, Research Director

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Terry Flaherty

Vice President, Principal Analyst. Demand Services.

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Andia Tonner

UKI D&I Network Co-Founder & Co-Lead

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Andrew Mccauley

Vice President of Product Management

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Rusty Warner

Vice President, Principal Analyst

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Rani Salehi

CMO Executive Advisor, Principal Analyst, B2B Marketing Executive Strategies

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Subhendu Pattnaik

CMO Advisor, Principal Analyst

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Laura Cross

Vice President, Principal Analyst - B2B Marketing Operations, B2B Revenue Operations

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Miroslav Tomka

Managing Director Cee

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