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Greg Guimarães Cohen
Greg Guimarães Cohen
Vice President, Product Marketing, Small Business Banking & B2B Products | American Express
New York, New York, United States
Greg Guimarães Cohen
Summary
Greg Guimarães Cohen is a seasoned marketing professional with a robust track record in brand and performance marketing, particularly within the financial services sector. Currently serving as the Vice President of Product Marketing at American Express, he leads innovative go-to-market strategies that redefine how products are marketed to small businesses. His career spans various leadership roles where he has been instrumental in driving customer growth and developing award-winning marketing initiatives. Greg is also passionate about fostering diversity and inclusion in the workplace, actively participating in initiatives for the Hispanic & Latino employee network. His analytical skills, combined with a strong focus on customer service, enable him to craft strategies that resonate with diverse audiences. Greg's commitment to professional development and team empowerment reflects his belief that organizational success is rooted in individual fulfillment.
Greg Guimarães Cohen
Work Experience
Vice President, Product Marketing, Small Business Banking & B2B Products at
American Express
March 2023 - Present
Vice President, Customer Growth Marketing, Small Business Banking at
American Express
September 2022 - March 2023
Director, Business Checking & Multi-Product Marketing at
American Express
November 2020 - September 2022
Director, Marketing Strategy & Planning, Global Business Marketing at
American Express
January 2019 - November 2020
Senior Manager & Chief of Staff, Global Brand at
American Express
August 2017 - December 2018
Senior Analyst, Strategy & Planning at
American Express
September 2016 - August 2017
Analyst, Finance & Corporate Staff Groups at
American Express
March 2015 - August 2016
Consulting Associate at
RSM US LLP
July 2014 - February 2015
Greg Guimarães Cohen
Education
The Marketing Academy, 2023 Alumni
January 2023 - January 2024
University of Florida, Bachelor Of Arts (B.A.)
Frequently Asked Questions about Greg Guimarães Cohen
What is Greg Guimarães Cohen email address?
Greg Guimarães Cohen's primary email address is **********@americanexpress.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Greg Guimarães Cohen work for?
Greg Guimarães Cohen is a Vice President, Product Marketing, Small Business Banking & B2B Products at American Express, a company specializing in Management, Scientific, & Technical Consulting Services.
Where Greg Guimarães Cohen graduated from?
Greg Guimarães Cohen holds a degree in from The Marketing Academy.
How can I directly contact Greg Guimarães Cohen?
To contact Greg Guimarães Cohen directly, you can use the email address **********@americanexpress.com. Complete contact information is available upon registration with Muraena.
Who is Greg Guimarães Cohen?
Greg Guimarães Cohen is a seasoned marketing professional with a robust track record in brand and performance marketing, particularly within the financial services sector. Currently serving as the Vice President of Product Marketing at American Express, he leads innovative go-to-market strategies that redefine how products are marketed to small businesses. His career spans various leadership roles where he has been instrumental in driving customer growth and developing award-winning marketing initiatives. Greg is also passionate about fostering diversity and inclusion in the workplace, actively participating in initiatives for the Hispanic & Latino employee network. His analytical skills, combined with a strong focus on customer service, enable him to craft strategies that resonate with diverse audiences. Greg's commitment to professional development and team empowerment reflects his belief that organizational success is rooted in individual fulfillment.
Greg`s contact details
**********@americanexpress.com
**********@aexp.com
Colleagues
Vice President, HR Business Partner
Vice President - Corporate Solutions Finance
Vice President, Statutory Reporting
Vice President - Membership Strategy, Consumer Banking
Vice President
Vice President & General Manager
Vice President - Analytics and Reporting
Vice President, US Customer Marketing, Global Commercial Services
Vice President
Chief of Staff