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Aimee London
Aimee London
Board Member - External Advisory Board | Mattel Canada
Los Angeles, California, United States
Aimee London
Summary
Aimee London is a seasoned Marketing Executive with two decades of experience in transforming and growing renowned brands such as Barbie, Disney, and Fisher-Price. Currently serving as the Vice President of Global Franchise Marketing at Mattel, she spearheads innovative marketing strategies and collaborations to enhance brand visibility and engagement. Aimee is known for her consumer-led approach, leveraging insights to drive impactful marketing initiatives in a rapidly evolving digital landscape. She has a proven track record in leading cross-functional teams and developing integrated marketing plans that resonate with diverse audiences. Aimee is also an advocate for women's leadership, actively participating in networks that empower women executives. Her expertise spans various sectors, indicating her versatility and adaptability in the marketing domain. She has successfully managed high-stakes projects, including the launch of the Barbie Movie, showcasing her ability to blend creativity with strategic execution. Aimee's educational background in Psychology and Business from the University of Wisconsin-Madison complements her professional experience, providing her with a unique perspective on consumer behavior and brand strategy.
Aimee London
Work Experience
Board Member - External Advisory Board at
University of Wisconsin-Madison
August 2024 - Present
Chief Member at
Chief
January 2023 - Present
Vice President, Global Franchise Marketing at
Mattel Canada
January 2022 - Present
Senior Director Of Marketing at
Mattel Canada
March 2019 - January 2022
Director of Marketing at
Fisher-Price, Inc.
April 2016 - March 2019
Sr. Manager Customer Marketing at
Mattel Canada
April 2014 - March 2016
Sr. Marketing Manager, Barbie at
Mattel
March 2013 - March 2014
Marketing Manager, Barbie at
Mattel
September 2010 - February 2013
Associate Marketing Manager, Disney at
Mattel
June 2008 - August 2010
Senior Brand Analyst, Disney at
Mattel
January 2008 - May 2008
Senior Analyst, Consumer Insights at
Mattel
January 2007 - January 2008
Analyst, Consumer Insights at
Mattel
January 2005 - January 2007
Research Assistant, Consumer Insights at
Mattel
January 2004 - January 2005
Aimee London
Education
University of Wisconsin-Madison, Bachelor Of Arts
January 2000 - January 2004
Frequently Asked Questions about Aimee London
What is Aimee London email address?
Aimee London's primary email address is ************@mattel.com. To view the full verified email and additional contact details, sign up for free with Muraena.
What company does Aimee London work for?
Aimee London is a Board Member - External Advisory Board at Mattel Canada, a company specializing in Other Miscellaneous Manufacturing.
Where Aimee London graduated from?
Aimee London holds a degree in Psychology & Business from University of Wisconsin-Madison.
How can I directly contact Aimee London?
To contact Aimee London directly, you can use the email address ************@mattel.com. Complete contact information is available upon registration with Muraena.
Who is Aimee London?
Aimee London is a seasoned Marketing Executive with two decades of experience in transforming and growing renowned brands such as Barbie, Disney, and Fisher-Price. Currently serving as the Vice President of Global Franchise Marketing at Mattel, she spearheads innovative marketing strategies and collaborations to enhance brand visibility and engagement. Aimee is known for her consumer-led approach, leveraging insights to drive impactful marketing initiatives in a rapidly evolving digital landscape. She has a proven track record in leading cross-functional teams and developing integrated marketing plans that resonate with diverse audiences. Aimee is also an advocate for women's leadership, actively participating in networks that empower women executives. Her expertise spans various sectors, indicating her versatility and adaptability in the marketing domain. She has successfully managed high-stakes projects, including the launch of the Barbie Movie, showcasing her ability to blend creativity with strategic execution. Aimee's educational background in Psychology and Business from the University of Wisconsin-Madison complements her professional experience, providing her with a unique perspective on consumer behavior and brand strategy.
Aimee`s contact details
************@mattel.com
Colleagues
Senior Vice President Entertainment Partnerships
Chief Member
Vice President, Global Consumer Services
President and Chief Commercial Officer
SVP, Global Head of Design, Vehicles and Building Sets
Managing Director Hong Kong
Chief Executive Officer
Vice President Sales
SVP, Global Head of Action Figures and Fisher-Price Entertainment
Vice President and Head of Infrastructure & Operations