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Ted Wu

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Ted Wu

SVP, Global Head of Design, Vehicles and Building Sets | Mattel Canada

United States

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Ted Wu

Summary

Ted Wu is an accomplished Senior Vice President at Mattel, leading the design for iconic brands like Hot Wheels and Matchbox. With a unique blend of expertise in both marketing and design, he has successfully driven product innovation and brand growth, achieving record sales for Hot Wheels over the past six years. Ted's educational background includes a double major in Business Economics and Visual Art from Brown University, complemented by studies in Illustration and Animation at the Rhode Island School of Design. His extensive experience at Mattel spans over two decades, where he has held various leadership roles, showcasing his ability to manage cross-functional teams and develop impactful marketing strategies. Ted's passion for creative design and consumer insights has established him as a key player in the toy industry, where he continues to influence product development and brand strategy. Outside of work, he is likely to have interests in emerging technologies and innovation, given his role in a rapidly evolving market.

General

Specialist

Technical Background

Leadership Experience

Long-Term Tenure

Professional interests

Industry-specific interests

Emerging Technologies

Innovation

Organisational experience

Corporate Experience

Ted Wu

Work Experience

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SVP, Global Head of Design, Vehicles and Building Sets at

Mattel Canada

March 2024 - Present

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VP, Global Head of Design for Vehicles at

Mattel Canada

January 2019 - June 2024

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VP of Design, Hot Wheels at

Mattel Canada

August 2015 - January 2019

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Director of Global Marketing, Hot Wheels at

Mattel Canada

September 2014 - August 2015

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Director of Global Marketing, Licensed Entertainment at

Mattel

November 2011 - August 2014

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Senior Marketing Manager at

Mattel

August 2010 - November 2011

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European Brand Champion / Marketing Manager at

Mattel

October 2008 - July 2010

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Associate Marketing Manager at

Mattel Canada

January 2006 - September 2008

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Associate Producer at

Mattel Canada

January 2003 - January 2006

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Ted Wu

Education

Brown University, B.A.

January 1998 - January 2002

Rhode Island School of Design

January 1998 - January 2002

Frequently Asked Questions about Ted Wu

What is Ted Wu email address?

Ted Wu's primary email address is ******@mattel.com. To view the full verified email and additional contact details, sign up for free with Muraena.

What company does Ted Wu work for?

Ted Wu is a SVP, Global Head of Design, Vehicles and Building Sets at Mattel Canada, a company specializing in Other Miscellaneous Manufacturing.

Where Ted Wu graduated from?

Ted Wu holds a degree in Double Major: Business Economics, Visual Art from Brown University.

How can I directly contact Ted Wu?

To contact Ted Wu directly, you can use the email address ******@mattel.com. Complete contact information is available upon registration with Muraena.

Who is Ted Wu?

Ted Wu is an accomplished Senior Vice President at Mattel, leading the design for iconic brands like Hot Wheels and Matchbox. With a unique blend of expertise in both marketing and design, he has successfully driven product innovation and brand growth, achieving record sales for Hot Wheels over the past six years. Ted's educational background includes a double major in Business Economics and Visual Art from Brown University, complemented by studies in Illustration and Animation at the Rhode Island School of Design. His extensive experience at Mattel spans over two decades, where he has held various leadership roles, showcasing his ability to manage cross-functional teams and develop impactful marketing strategies. Ted's passion for creative design and consumer insights has established him as a key player in the toy industry, where he continues to influence product development and brand strategy. Outside of work, he is likely to have interests in emerging technologies and innovation, given his role in a rapidly evolving market.

Ted`s contact details

mail

******@mattel.com

Colleagues

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Pamela Velarde

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President and Chief Commercial Officer

Peter Broegger

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Peter Martins

Chief Executive Officer

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Peter Sullivan

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Aimee London

Board Member - External Advisory Board

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Pj Lewis

SVP, Global Head of Action Figures and Fisher-Price Entertainment

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Alex Goncharov

Vice President and Head of Infrastructure & Operations

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